Job Title :
Visual Merchandiser Location : Vadodara, Gujarat
The Brand : This distinguished ethnic wear brand is known for blending traditional craftsmanship with modern aesthetics. Specializing in natural fabrics and hand-block printing techniques, it offers finely crafted collections for both men and women. With a strong focus on quality, sustainability, and intricate detailing, the brand has earned a loyal following and a respected position in the fashion industry.
Position Overview : We are looking for a creative and detail-oriented Visual Merchandiser who can bring our brand story to life through immersive and strategic in-store displays. The ideal candidate should have a strong aesthetic sense, hands-on experience with layout planning, and a deep understanding of how visual presentation drives customer engagement and sales.
Key Responsibilities :
- Develop and execute compelling in-store visual displays aligned with brand identity and seasonal trends
- Design floor plans and window displays that enhance the customer experience and drive footfall
- Monitor and refresh store displays regularly to keep the visual merchandising engaging and relevant
- Collaborate with marketing, design, and retail teams to ensure consistent brand messaging
- Coordinate with vendors and suppliers for display materials and fixtures
- Train store staff on visual merchandising best practices and guidelines
- Analyze store performance and customer behavior to improve visual strategies
- Ensure all displays are maintained, functional, and in line with safety standards
Required Skill Set :
2–4 years of experience in visual merchandising, preferably in the apparel or fashion industryProficiency in Adobe Illustrator, Photoshop, and InDesignStrong knowledge of color theory, spatial planning, and design principlesExcellent organizational, time management, and problem-solving skillsStrong communication and collaboration abilitiesAbility to adapt to seasonal and promotional merchandising needsWhat We Offer :
A creative and collaborative work environmentOpportunity to work with a brand known for artisanal excellence and sustainabilityCompetitive salary package