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Product Content Analyst

Product Content Analyst

TARGETINDIA
30+ days ago
Job description

About

As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers. Working at Target means the opportunity to help all families discover the joy of everyday life. Caring for our communities is woven into who we are, and we invest in the places we collectively live, work, and play. We prioritize relationships, fuel and develop talent by creating growth opportunities, and succeed as one Target team. At our core, our purpose is ingrained in who we are, what we value, and how we work. It is how we care, grow, and win together.

Right along with Targets distinctive retail brand, we are constantly improving and innovating our digital shopping experience. Are you ready to excel in the fast-changing retail environment? Are you a customer service enthusiast who is curious about the guest and can see the shopping journey through their eyes? Then you will have success on the Digital Operations team, whose goal is to offer guests a seamless online shopping experience across our platforms.

As a Content Analyst, your primary responsibility will be to own, govern, and improve the overall Content Health Score for online business for each pyramid through strategic thinking and collaborating closely with content planners. Additionally, you will be responsible for driving and implementing pyramid level content strategy through strong and productive partnerships both internally and externally to enhance the overall quality of the content, which ultimately will drive conversion.

As a Content Analyst, you will be :

  • Responsible for ownership, governance, and improvement of Content Health Score for Targets Marketplace
  • Conduct deep dives into each category to identify content opportunities to improve content coverage and effectiveness
  • Drive content accuracy and relevancy by studying each item type through competitor analysis and benchmarking along with studying guest insights
  • Partner closely with Content Planners to effectively execute content strategy through continuous improvements and thought leadership
  • Track and publish pyramid level Content Health Recap to global leadership team highlighting drivers and derailers of Content health scores
  • Lead and actively participate in Business CFT discussions by providing content insights that will help improve conversion
  • Own Seller / Partner Communication Program for Targets Marketplace Business through robust partnership with internal and external partners

About You :

  • At least 4 years of Ecommerce or equivalent experience
  • Digital & retail acumen and good understanding of business / digital metrics
  • Data & information analysis to derive trends and insights to drive improvements
  • Ability to problem solve and be solution-oriented
  • Ability to establish robust partnerships with internal & external partners
  • Strong end-to-end project management skills or prior experience of leading projects
  • Ability to multitask and meet deliverables with changing business needs
  • Excellent written and verbal communication
  • Locations

    Tower 02, Manyata Embassy Business Park, Racenahali & Nagawara Villages, Outer Ring Rd, Bangalore 540065

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    Product Analyst • INDIA

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