Senior Search Engine Optimization

Essential Duties and Responsibilities :

• Development of SEO strategies, consulting and executing SEO tactics, as well as development of training programs for our clients to allow them on-going success in natural search marketing.
• Lead and develop experienced SEO team to drive successful client engagements and natural search results for our clients.
• Understanding and adherence to search engine algorithms, shifts, requirements, and best of breed SEO
• Keyword research strategies (terms, head / tail, user intent, etc)
• Site structure analysis, navigation, page construction and additional site audits recommendations for optimal search engine friendliness & indexing
• On-page optimization including content development strategies supported by professional copywriting (meta tags, content relevancy, keyword integration, semantic relevance, etc)
• Link building strategies and execution; including viral and buzz-oriented efforts
• Should have knowledge about Social Media, App Store Optimization - Android, iTunes), advanced knowledge of Google Analytics.
• Client reporting, analytics, Key Performance Indicators, and metrics for client evaluation
• Work collaboratively with web developers and creative to ensure development of standards-compliant sites with efficient page-load times and easy-to-maintain code.

Education and / or Work Experience Requirements :

Experience : 5 to 7 years