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Assistant Manager Social Media

Assistant Manager Social Media

Xiaomi Technologyindia, India
13 hours ago
Job description

Salary : Competitive / Paid in Indian Rupee . INR / Annual Recommended Quick Links

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What You Should Know About This Job

Xiaomi India is seeking a creative, data-driven, and experienced Assistant Manager Social Media to lead our social media strategy, drive unique storytelling and engagement, and strengthen our brand presence across India.

The ideal candidate will have a deep understanding of digital platforms, consumer behaviour, and social trends, with a proven track record of managing large-scale social campaigns for prominent brands.

Key Responsibilities

  • Develop and implement a comprehensive strategy tailored to each platform.
  • Drive brand storytelling, product launches, and campaigns tailored to different consumer segments.
  • Leverage insights to refine and evolve the social media strategy.
  • Lead content planning and calendar management, ensuring a mix of product-led, brand-led, and community-driven content.
  • Collaborate with the creative team to design content that resonates with the target audience.
  • Track and analyze the performance of social campaigns, leveraging data to optimize content and strategy.
  • Work closely with cross-functional teams, including product, brand, and growth marketing, to align social media efforts with overall business goals
  • Monitor, respond to, and engage with followers to foster a strong online community.
  • Qualifications :

  • 4-6 years of hands-on experience in managing social media for well-known brands or agencies.
  • Strong understanding of social media metrics, tools, and best practices.
  • Exceptional communication, storytelling, and copywriting skills.
  • Experience in handling product or brand campaigns at scale.
  • Ability to manage multiple projects in a fast-paced environment.
  • Familiarity with performance marketing and digital advertising is a plus.
  • Experience working in the technology or consumer electronics sector (not mandatory)
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