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Senior Digital Media Buyer (Programmatic & Paid Social)

Senior Digital Media Buyer (Programmatic & Paid Social)

Hey RecruitingKanpur, Uttar Pradesh, India
9 days ago
Job description

We are looking for a  Digital Media Buyer  with strong hands-on experience in executing and optimizing campaigns across  Social and Programmatic platforms . This role requires someone who can take full ownership of campaign execution, ensure best practices in setup and optimization, and deliver measurable results tied to client KPIs.

What You’ll Do

Set up and launch campaigns across platforms like  The Trade Desk, DV360, SA360, Meta

Manage trafficking and QA of creative assets within buying platforms

Oversee tag management, including creating and implementing tags in  Google Tag Manager

Track pacing and performance multiple times per week, documenting insights, hypotheses, and recommendations

Present campaign results and optimization strategies clearly in both written and verbal formats

Suggest new approaches to campaign setup to better achieve client outcomes

Monitor brand safety settings and ensure compliance across all campaigns

What We’re Looking For

5+ years of experience  in digital media buying, campaign management, and optimization

Proven track record of delivering campaigns that meet or exceed performance goals

Strong knowledge of  Programmatic and Paid Social

Advanced proficiency in  Excel, Google Analytics, and Google Tag Manager

Excellent communication skills, with the ability to respond quickly and provide clear updates

Confident presenting campaign performance and answering client questions on the spot

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Media Buyer • Kanpur, Uttar Pradesh, India

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