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What You Should Know About This Job
About the Company
The Neotia University
About the Role
Digital Marketing Executive
Responsibilities
Plans and executes all web, SEO / SEM, database marketing, email, social media, and display advertising campaignsDesigns, builds, and maintains our social media presence ensuring consistency in brand messaging across all channelsMeasures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs)Identifies trends and insights and optimizes spend and performance based on the insights. To suggest new and creative growth strategies through digital marketing.Plans, executes, and measures experiments and conversion testsOptimize website performance for search engines (SEO) and user experience while monitoring website traffic, bounce rates, and conversion rates.To collaborate with web developers and designers to improve website functionality and designUtilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch pointsIt is essential to evaluate all social media campaigns and refine them in collaboration with management to achieve more effective outcomes.Responsible for liaising with departments and designers to ensure the timely development of all required creative assetsDevelop & execute digital strategies.To control ads from other departmentsQualifications
GraduationRequired Skills
Understanding of digital marketing principles and best practices.Excellent analytical and problem-solving skills.Good communication and interpersonal skills.Ability to work independently and as part of a teamPay range and compensation package
Pay : 20,000.00 - 30,000.00 per month