Area Sales Manager

Role Overview :

The Branch Sales Manager will be responsible for achieving sales targets, managing channel partners, expanding market reach, and ensuring collections for the assigned branch. The role includes planning and executing sales activation initiatives, improving channel partner health, and maximizing market penetration across town categories.

Key Responsibilities :

Sales & Target Achievement

• Achieve product-wise and category-wise monthly sales targets for the branch.
• Ensure necessary primary and secondary channel appointments to achieve business objectives.
• Improve market share by enhancing reach (ND & WD) and driving sales extraction.
• Plan and execute sales activation, BTL activities, CP meets, and brand positioning initiatives.
• Ensure collections as per monthly commitments and reduce ROD in line with corporate guidelines.

Channel Management

Preferred Candidate Profile :

Skills Required

Sales Target Achievement, Channel Partner Management, Market Expansion & Reach, Sales Activation & BTL Activities, Collection & ROD Management, Product & Category Management