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Senior Executive Marketing Manager

Senior Executive Marketing Manager

Kaarlo Training & HR Solutions Pvt. Ltd.tiruchirappalli, India
1 day ago
Job description

Job Overview

We are seeking a Senior Marketing Manager to join our growing team at Kaarlo Training & HR Solutions Pvt. Ltd. This is a full-time position situated in our headquarters in Tiruchirappalli. The successful candidate will have between 7 to 10 years of experience in marketing management and demonstrate an ability to strategize and lead marketing initiatives effectively.

Qualifications and Skills

  • Strong understanding and practical experience in SEO and SEM to enhance online visibility and drive traffic to our website.
  • Proficiency in developing and executing content strategies that align with business objectives and target audience interests.
  • Expertise in data analytics to interpret marketing performance and inform strategic decision-making processes.
  • Up-to-date knowledge of market trends to keep our marketing strategies innovative and competitive.
  • Experience in performance marketing, focusing on driving measurable results and optimizing marketing ROI.
  • Proven ability to lead and motivate a marketing team to achieve individual and collective goals.
  • Familiarity with the loan sector, understanding its unique marketing challenges and opportunities.
  • Excellent communication skills, both verbal and written, to effectively convey marketing strategies and collaborate with cross-functional teams.

Roles and Responsibilities

  • Develop and implement comprehensive marketing strategies to support the company's growth objectives.
  • Manage the marketing budget and allocate resources effectively to maximize ROI.
  • Conduct market research to identify new opportunities and analyze competitors' strategies.
  • Oversee the creation of engaging content across various platforms including web, social media, and email.
  • Lead the marketing team, providing guidance and support to foster professional development and high performance.
  • Collaborate with other departments to ensure cohesive branding and messaging.
  • Monitor and report on marketing campaigns' performance using data analytics tools to assess success and areas for improvement.
  • Establish and maintain relationships with external partners and stakeholders to expand the company's reach.
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    Marketing Executive • tiruchirappalli, India

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