Lead Copywriter

About Dentsu India :

Awarded the Oscars of the advertising world, The Cannes Global Agency of the Year 2022 (a first for India!) Dentsu International comprises of five leadership brands - Carat, dentsu X, iProspect, Dentsu Creative and Merkle , each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media, Customer Experience Management (CXM), and Creative, dentsu international operates in over 145 markets worldwide with more than 66,000 dedicated talented employees working together to reach the never before!

Part of dentsu International, dentsu India helps some of the biggest & most interesting brands who are our clients everyday to win, keep and grow their best customers and achieve meaningful progress for their businesses. With best-in-class services and solutions in Media, CXM (Customer Experience Management) and Creative, Dentsu India is the 2nd biggest Advertising agency network in India while the dentsu international is the 5th largest in the world.

In good times and bad, we partner with brands to achieve meaningful progress as we are a force for good & for meaningful growth. Our teams of optimists, entrepreneurs and first-movers coalesce around the needs of our clients, unlocking unique possibilities for sustainable value and lasting change.

Learn more at :

https : / / www.Dentsucreative.Com /

https : / / www.Dentsu.Com / sg / en / careers

Role Summary :

Brand within Dentsu Internationa l : Dentsu Creative

Job Title : Associate Group Head - Copy

Location : Worli, Mumbai

Experience : From 4 to 6 years of digital copywriting experience in digital marketing agencies, integrated ad agencies, mainstream advertising, new media, marketing, creative or similar roles within mainline or digital agencies. ( Experience in copywriting from other industries will not be considered for this position )

Job Purpose :

We are looking for a dynamic and conceptual Associate Group Head – Copy with strong digital-first thinking to lead copy development across integrated and social campaigns. The ideal candidate will have a proven ability to craft compelling narratives, guide creative teams, and collaborate with strategy and design to deliver breakthrough digital work.

Key Accountabilities

• Conceptualize and write for digital-first campaigns including social media, video, display, and influencer content.
• Executes creative concepts together with the Art Director teams to develop ideas that connect with audiences and deliver business results.
• Develop campaign ideas aligned with brand objectives and digital trends.
• Translate brand strategies into impactful campaign ideas and digital storytelling.
• Write clear, compelling, and on-brand copy across multiple digital touchpoints.
• Present ideas internally and support client presentations.
• Supervise junior copywriters, ensuring creative quality and message consistency.
• Stay updated with digital culture, emerging platforms, and content innovations.

Professional Skills :

To apply, pls apply here as well as send us your updated CV mentioning the below details to sonam.malik@dentsu.com (so we are able to process your candidature faster) :

Email subject : Ref : LinkedIn – Associate Group Head – Copy with Dentsu Creative, Mumbai

Name : Current company :

Designation :

Total years of experience specifically in digital copywriting :

Are you comfortable working from the office location (Mumbai) :

Annual CTC :

Expected CTC :

Notice period :

Portfolio Link :

Please attach your CV.

We thank you for sending us your profile & details for this role . If your profile gets shortlisted for roles with us, we look forward to a conversation with you to learn about more of what makes you awesome!

Working with us

By joining Dentsu Creative, you will be part of a creative network, delivering ideas that are brought alive in new ways. Along the way, you will team up with inspiring people worldwide and become part of a truly inclusive culture where everyone is given the opportunity to thrive and create the best work of their careers, always learning and always listening to shape ideas, create culture and change behaviour. By bringing together the capabilities, experience and relationships of our collective experts, the opportunities for personal growth and development are endless.

Our Values

We believe our work can only resonate in the modern world if the people behind it reflect the modern work. We can only be truly relevant when we create a truly inclusive culture where everyone can thrive. That means – we are tough on the work but gentle with each other. We lead with empathy and are always listening and always learning. We support each other, we cheer for each other, we win together. We celebrate difference as the only way to make the work that makes a difference.

Next Steps

Sound exactly like the sort of role for you? Apply now!