About the Role :
We're looking for a Personal Branding Expert who can help entrepreneurs, creators, and professionals craft a powerful online presence. The ideal candidate understands digital storytelling, social media positioning, and strategic content creation that reflects an individual's personality, achievements, and professional goals.
Key Responsibilities :
- Develop and implement personal branding strategies for clients across platforms like LinkedIn, Instagram, and YouTube.
- Plan and manage content calendars focused on personal growth, leadership, and lifestyle narratives.
- Work closely with clients to identify their unique voice, tone, and online persona.
- Create engaging content ideas — including posts, reels, carousels, and thought-leadership pieces.
- Optimize profiles, bios, and highlights to align with personal and professional goals.
- Collaborate with designers, copywriters, and videographers to bring ideas to life.
- Monitor engagement, track growth analytics, and adjust strategies accordingly.
- Stay up to date with digital trends, algorithm changes, and best practices for personal branding.
Requirements :
2–4 years of experience in social media or personal branding roles (agency or individual brand experience preferred).Strong understanding of social media strategy, content creation, and storytelling.Excellent communication, copywriting, and presentation skills.Ability to work closely with clients and interpret their tone, style, and goals.Familiarity with analytics and scheduling tools (Meta Business Suite, Later, etc.).Creative mindset with an eye for aesthetics and brand identity.Nice to Have :
Experience in LinkedIn content strategy or executive branding.Video ideation skills for short-form content (Reels, YouTube Shorts).Understanding of influencer marketing or PR collaborations.Perks :
Opportunity to work with diverse personalities and industries.Creative freedom and ownership of projects.Supportive and dynamic work environment.Skills Required
social media strategy , Storytelling, Scheduling Tools, Content Creation