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▷ Apply Now : Content & Engagement Lead

▷ Apply Now : Content & Engagement Lead

EquirusIndia
19 days ago
Job description

Qualification : Bachelor’s degree / Master’s degree in marketing, communications, journalism or a related field with strong interpersonal skills.

Experience : 1-3+ years of experience as content writing, content strategist or similar role preferably in wealth management / service industry.

Roles & Responsibilities :

  • Creating and publishing content with :
  • Trending topics
  • Educational topics around macro, asset, wealth management etc.
  • Podcast series & other creative ideas
  • Developing and executing a comprehensive content strategy that aligns with the company’s goals, target audience and brand identity.
  • Managing the development of content - should be able to work with the entire ecosystem from creating high-quality and compelling content to editing to production leading to generating higher engagement across social media platforms, including websites, blogs, social media and email marketing campaigns.
  • Collaborating with cross-functional teams to gather information and develop content that supports marketing initiatives and thought leadership.
  • Create and manage editorial calendar to deliver timely content across various digital platforms.
  • Research industry trends, market insights and competitor analysis to inform content development and identify opportunities.
  • Stay updated with industry best practices, emerging trends and evolving content formats to enhance content marketing initiatives continually.
  • Collaborate with designers, videographers and other stakeholders to oversee the content creation of visually appealing and multimedia-rich assets.
  • Excellent communication, collaboration, and interpersonal skills.
  • Ability to work independently, manage multiple tasks effectively, and meet deadlines.
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