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Graphic Designer

Graphic Designer

Rationale CollectiveDelhi, IN
12 days ago
Job description

We are seeking a highly talented Graphic Designer with expertise in Illustrator, Photoshop, and Motion Graphics to create high-impact visuals across multiple platforms for our Group of companies. The ideal candidate thrives in a fast-paced environment, can produce high-quality creatives on the go, and is highly capable to produce brand consistency, storytelling.

Key Responsibilities :

  • Design high-converting creatives for social media posts, ads, website banners, amazon A+ content, storefronts design, social media, and YouTube ads.
  • Work across multiple product lines to maintain a cohesive and engaging brand identity.
  • Create motion graphics and short-form video content to enhance engagement and retention.
  • Conduct research on trends, competitors, and audience preferences to craft compelling visuals.
  • Optimize ad creatives based on analytics and A / B testing to maximize performance.
  • Maintain brand consistency across all visual assets and marketing materials.
  • Collaborate with marketing, social media, sales and product teams to ensure seamless brand integration.
  • Work independently and meet deadlines in a fast-paced environment.

Requirements :

  • Proficiency in Adobe Creative Suite (Illustrator, Photoshop, blender, Premiere Pro).
  • Experience in motion graphics, animation, and video editing.
  • A deep understanding of ad design for performance marketing and conversion optimization.
  • Experience with multiple platforms (Meta, Google Ads, Amazon, TikTok, YouTube).
  • Ability to research trends, audience behavior, and competitor strategies.
  • Excellent eye for typography, layout, and branding.
  • Experience with Figma and UI / UX design is a plus.
  • Preferred Skills

  • Familiarity with 3D design and rendering.
  • Experience with AI-powered creative tools (e.g., Midjourney, Runway, or other generative AI tools).
  • Strong storytelling and script visualization skills.
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    Graphic Designer • Delhi, IN