Brand Lead

About Our Client

Our client is a rapidly growing fashion brand, known for its trend-driven collections.

Job Description

• Own and evolve brand identity across digital and physical platforms
• Lead creative teams including designers and content specialists
• Manage social media strategy across Instagram, YouTube, and more
• Ensure brand consistency across campaigns, packaging, and retail
• Drive offline initiatives like pop-ups and influencer activations
• Monitor brand performance and optimize for engagement
• Own cataloguing and styling to reflect brand aesthetics

The Successful Applicant

• 8+ years in brand management, ideally with new-age consumer / fashion brands
• Strong understanding of fashion and consumer behavior
• Proven leadership in creative and campaign management
• Expertise in social media and content strategy
• Passion for blending offline and digital brand experiences
• Excellent communication and project management skills