Executive - Digital Account Management

Key responsibilities

Client relationship management : Serve as the primary point of contact for clients, build long-term relationships, and ensure their digital marketing needs are met.

Strategy development : Create and implement digital marketing strategies (including SEO, social media, and paid advertising) based on client objectives and market research.

Project management : Oversee the execution of digital campaigns, manage timelines, and ensure projects are delivered on time and within budget.

Performance monitoring and analysis : Track key performance indicators (KPIs), analyze campaign data, and provide strategic recommendations for optimization.

Reporting : Prepare and present regular reports to clients on campaign performance, results, and areas for improvement.

Internal coordination : Work with internal teams (such as creative, analytics, and technical teams) to ensure successful campaign execution.

Stay current : Keep up-to-date with the latest digital marketing trends, tools, and best practices.

Required skills and qualifications

Proven experience in a digital marketing or account management role.

Strong knowledge of digital marketing channels like SEO, SEM, social media, and PPC.

Excellent communication, presentation, and interpersonal skills.

Strong analytical and problem-solving abilities.

Ability to manage multiple projects and clients simultaneously.

Proficiency with digital marketing and analytics tools.

A bachelor's degree in marketing, advertising, or a related field is often required.