Technical Content Writer - Alliance / Partner Marketing
The Brand Beetirunelveli, India13 hours ago
Job descriptionBachelor’s degree in Marketing, Communications, English, Computer Science, or a related field. 3-5 years (or more) of content writing experience in a B2B technology / IT services / partner-marketing environment. Proven ability to write both strong technical and persuasive marketing content. Experience working with technology partners (ISVs, vendors, channel ecosystem) or within the partner-marketing function. Comfortable with IT topics : cloud services (IaaS / PaaS / SaaS), networking, IoT, observability / monitoring, managed services, enterprise infrastructure. Strong research skills, ability to interview technical SMEs, and distil insights into clear narratives. Excellent written English, attention to detail, editing skills, ability to adapt tone / format for different contexts (blogs, long-form e-books, enablement decks). Good project-management skills : managing multiple content pieces, coordinating with partner teams, and meeting deadlines. Familiarity with SEO, content management systems, and digital marketing metrics is a bonus. Technical literacy : ability to understand and explain enterprise IT topics and solutions. Storytelling : able to craft narratives that connect partner technology + Intelli Platforms service value + customer outcomes. Collaboration & stakeholder management : work effectively across internal teams (solutions, delivery, marketing) and external partner teams. Adaptability : handle various content formats and channels, be comfortable switching between partner brands and Intelli Platforms voice. Results orientation : understand how content feeds partner-marketing programs, demand generation, and partner enablement. Reports to : Head of Alliance Partner Marketing Internal clients : Solution Architects, Delivery Teams, Marketing Ops, Demand Gen, Sales Enablement External clients (Global) : Partner marketing / sales teams from software vendors, ISVs, channel partners Opportunity to work at the nexus of partner / ecosystem marketing in a fast-moving enterprise IT services company. Exposure to a broad partner ecosystem (cloud, network, observability, managed services) and enterprise customers globally. Ability to shape the content strategy and influence partner go-to-market programmes. Collaborative environment and growth opportunities. Intelligent Design Ecosystem : Intelli Platforms is affiliated with this ecosystem. Additional partner / vendor relationships may include companies in cloud, networking, or observability, though specific names weren’t listed publicly on the Partners page at the time of writing. Candidate should expect to work with vendor / ISV partners and channel partners across regions. Please submit your resume, a cover letter explaining your experience with partner / ecosystem marketing content, and 2-3 writing samples (preferably including one long-form piece like a whitepaper or e-book and one shorter form blog or solution brief) to Indicate your familiarity with technology topics and content creation for partner-marketing. Know more about us at thebrandbee.com
Job Title
Technical Content Writer – Alliance / Partner Marketing
Location
Gurgaon, India
Role Overview
We are seeking a technically strong, marketing-savvy Content Writer to join our Alliance / Partner Marketing team. In this role, you will work closely with our partner ecosystem (software vendors, channel partners, solution partners) to create compelling technical and marketing-content assets — case studies, whitepapers, blog posts, partner-co-branded campaigns, solution briefs, partner training collateral, and more. You will translate partner technology capabilities and Intelli Platforms service offerings into clear, engaging narratives that resonate with enterprise decision-makers and partner audiences.
Key Responsibilities
- Develop and maintain a content calendar for partner-marketing programs : co-branded campaigns, solution briefs, partner portals, demand-gen collateral.
- Collaborate with partner marketing teams (e.g., vendors, ISVs, channel partners) to define messaging, positioning, narrative threads, and deliverables.
- Write and edit technical + marketing content : whitepapers, e-books, blogs, solution briefs, case studies, infographics, video scripts, webinars.
- Translate complex technical topics (cloud migration, observability, network infrastructure, managed services, etc.) into accessible and persuasive formats.
- Partner with internal service / solution architects and delivery teams to gather inputs, use cases, proof-points, partner references, and customer stories.
- Ensure consistency of voice, brand guidelines, partner brand compliance, and accuracy of technical detail.
- Optimize content for SEO and digital channels, and work with demand-gen / marketing operations on distribution, measurement, and performance.
- Support partner enablement : create training decks, cheat sheets, one-pagers for sales / partner-enablement teams.
- Monitor partner / ecosystem trends, competitor content, and market messaging to keep our partner marketing content fresh and relevant.
Ideal Candidate Profile -
Education / Experience
Key Competencies
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What You’ll Get
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Content Writer • tirunelveli, India
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