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Senior Manager (Offline Sales)

Senior Manager (Offline Sales)

AiSensyPune, IN
8 hours ago
Job description

About AiSensy

AiSensy is a WhatsApp-based Marketing & Engagement platform helping 150,000+ businesses including marquee names like Adani, Godrej, Yakult, PhysicsWallah, Vivo, and Asian Paints unlock growth through WhatsApp. With 800 Crore+ messages exchanged via AiSensy annually, we are on a mission to power the next wave of business communication.

Backed by Marsshot.vc, Bluelotus.vc & 50+ angel investors, we are a mission-driven, high-growth startup looking for strong leadership talent to scale offline expansion across India.

Role Overview

We are seeking a dynamic and experienced Senior Manager (Offline Sales) to lead our field-based sales strategy and execution. This leadership role is pivotal to driving adoption of the AiSensy platform across retail, MSME, and service sectors through an on-ground, high-touch sales approach.

You will be responsible for driving offline SaaS adoption through direct field outreach, managing regional sales teams, ensuring post-sale success, and owning the P&L of the offline channel.

This is a high-impact leadership role requiring strategic vision, operational excellence, and a hands-on execution mindset.

Key Responsibilities

Leadership & Team Management

  • Lead and mentor a geographically distributed team of Territory Managers, Team Leads (TLs), Area Sales Managers, Customer Success Executives, and Field Sales Reps .
  • Build a high-performance, KPI-driven team culture focused on revenue generation and retention.
  • Set clear goals, run regular performance reviews, and create capability development plans.

Offline Sales Strategy & Execution

  • Design and execute scalable offline sales strategies to penetrate key Tier 1, 2, and 3 markets.
  • Drive end-to-end P&L ownership of offline sales channels.
  • Develop and refine regional sales playbooks tailored to sector-specific needs (Retail, MSME, Education, Services, etc.).
  • Ensure daily field activity, lead pipeline management, demos, and deal closures through the team.
  • Training & Enablement

  • Design and execute structured onboarding & training modules for all field sales roles.
  • Collaborate with the product team to align sales training with evolving product capabilities.
  • Regularly coach team members on consultative selling, customer engagement, and objection handling.
  • Customer Success & Retention

  • Ensure seamless post-sale onboarding, training, and support in coordination with customer success managers.
  • Own key retention and usage metrics through on-ground engagement.
  • Identify churn signals early and lead proactive interventions.
  • Process, Reporting & Analytics

  • Maintain real-time visibility on sales performance through dashboards and CRM tools.
  • Analyze regional performance trends and implement corrective action plans.
  • Report weekly and monthly metrics to leadership, highlighting risks and growth opportunities.
  • Requirements

  • Must have worked in the SaaS industry for a minimum of 3–5 years, in a sales leadership or expansion role.
  • Build a 0 to 10 Vertical and ready to perform individually first and has a proven track record for the same.
  • 7–10 years of experience in B2B / SME Sales, including 3–5 years managing Team Leads, Area Managers, and Field Executives .
  • Proven ability to manage P&L , scale sales operations, and drive performance through large teams.
  • Strong experience in training, mentoring , and managing distributed on-ground sales teams.
  • Exposure to SaaS, CRM tools , and customer success functions.
  • Analytical mindset with strong reporting discipline.
  • Excellent communication and negotiation skills.
  • Willingness to travel extensively (50–70% of time).
  • Nice to Have

  • Experience in a fast-paced SaaS startup or with WhatsApp-based automation tools .
  • Prior sales leadership experience in Retail Tech, MSME SaaS, or Communication Tools .
  • Fluency in English and one or more regional languages.
  • What You Get

  • Leadership role with end-to-end ownership of offline sales.
  • Opportunity to scale one of India’s fastest-growing SaaS platforms.
  • Fast-tracked growth into senior leadership roles.
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