Senior Product Manager - Technical - Marketing AutomationPlatforms - Salesforce Marketing Cloud

Our

Purpose

Mastercard

powers economies and empowers people in 200+ countries and

territories worldwide. Together with our customers, we’re helping

build a sustainable economy where everyone can prosper.

We support a wide range of digital payments choices, making

transactions secure, simple, smart and accessible. Our

technology and innovation, partnerships and networks combine to

deliver a unique set of products and services that help people,

businesses and governments realize their greatest

potential.

Title

and

Summary

Senior

Product Manager - Technical - Marketing Automation Platforms -

Salesforce Marketing Cloud

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Marketing Technology

Solutions (MarTS) is building cutting-edge, intuitive,

intent-driven marketing products to empower our customers, generate

high-value leads and fuel the Mastercard brand. We operate at the

center of marketing, business, product, and technology, and bring

to life marketing strategies and help pave the way for new ones

that power our growth.

We are looking for a

product manager with 5+ years of experience who would be focused on

driving the roadmap and product backlog for our instance of

Salesforce Marketing Cloud. The ideal candidate has a strong

background in working with engineering teams, capturing and

prioritizing product requirements, building product roadmaps,

managing Salesforce platforms, and leading migrations to ensure

seamless integrations.

Senior Product Manager -

Technical would be responsible for the following activities :

• Defines roadmap objectives, derived from business

needs, regional market opportunities, and technology

trends

business requirements and customer experiences into features and

user stories that drive the product roadmap

Technical Program Managers, Developers, UX designers, and internal

customers to define the details behind business

requirements

engineering teams and business partners

voice of the business customer and accountable for the product

roadmap

Responsibilities

across stakeholders to collect and identify feature-level

development opportunities

business requirements into user stories and technical

requirements

roadmap, prioritizing the backlog while defining the acceptance

criteria for user stories

on product features / backlog items based on

data / insights

ensuring features and associated documentation are clear and easily

consumable by engineering teams

research, metrics and competitive analysis to understand the

product and business needs and to inform the backlog

Coordinates with interdependent teams on product

requirements

experience

adjusting throughout implementation as needed

product demo against acceptance criteria for the feature

set

adoption, and operational health for feature sets

Supports and participates in post-launch reviews and ensures

feedback is reincorporated into the feature

aligned with GTM plans for the feature set

issues that will keep the product features from delivering on time

and / or with the desired requirements and works with internal teams

and customer service to identify, classify, and prioritize

feature-level customer issues

All About

You

impact

quantitative and qualitative methods to inform decision

making

teams such as engineering, design, and internal business

stakeholders

engineering teams

results

features that make an impact

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Corporate Security

Responsibility

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All activities involving

access to Mastercard assets, information, and networks comes with

an inherent risk to the organization and, therefore, it is expected

that every person working for, or on behalf of, Mastercard is

responsible for information security and

must :

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Abide by Mastercard’s security policies

and practices;

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Ensure the confidentiality and integrity

of the information being

accessed;

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Report any suspected information

security violation or breach,

and

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Complete all periodic mandatory security

trainings in accordance with Mastercard’s

guidelines.

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