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BytePe - Manager - Content & Brand Marketing

GoLuxea Internet Services Private LimitedBangalore, India

3 days ago

Job description

About BytePe

We are a forward-thinking, customer-first company driven by a singular mission : to change the way people experience ownership. At BytePe, we believe in making premium products and technology accessible for everyone. Our unique subscription model empowers you to own the latest gadgets without the upfront cost or long-term commitment. Pay only for what you use, upgrade when you want, and experience freedom like never before. Experience smart ownership with BytePe.

Role Overview

Were looking for a bold, camera-friendly, and insight-driven Content & Brand Marketing Manager whos ready to lead both online and offline initiatives. From scripting viral Instagram Reels to launching eye-catching retail displays, youll be the brain and the face behind BytePes brand voice across platforms.

This role blends content creation, brand management, offline activation, and customer insights into one high-impact opportunity. Youll work closely with design, growth, and product teams to create cohesive narratives, stunning visuals, and thumb-stopping campaigns that drive love and loyalty.

Key Planning & Insights

Own BytePes marketing strategy across digital, offline, and retail touchpoints
Create and execute content + brand calendars aligned with business and cultural moments
Build frameworks to gather customer feedback and distill insights into content and brand actions
Conduct research, trend analysis, and competitor benchmarking to stay ahead

Content Creation & Brand Storytelling

Ideate, script, and create short- and long-form content (Reels, Shorts, explainers, testimonials, etc.)

Be comfortable appearing on camera youll be a key face of BytePe

Shoot, edit, and publish content using tools like CapCut, Premiere Pro, or mobile-first tools

Work with design, and retail teams to create ATL / BTL marketing collaterals

Offline & Retail Marketing

Lead BytePes offline activations, tent cards, POS branding, and in-store experience design

Support event partnerships, retail marketing campaigns, and customer education drives

Collaborate with regional teams and retailers to ensure brand consistency across touchpoints

Creator & Community Collaboration

Partner with creators, influencers, and agencies to co-create branded content

Engage and grow BytePes online community across platforms

Amplify user-generated content and testimonials

Ideal Candidate

2-5 years of experience in content marketing, social media, or brand management

Strong presence on Instagram / YouTube with engaging original content

Confident on camera and skilled in shooting and editing your own videos

Understanding of brand building, offline marketing, and retail environments

Familiarity with customer research methods and applying insights to content

Why Join BytePe?

Be the face and voice of a consumer-tech brand rewriting the rules

Get full creative freedom to test, learn, and go viral

Work with a high-energy, founder-led team that values bold ideas

Competitive pay + performance incentives

Access the latest phones, tools, and content gear

ref : iimjobs.com)

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Manager Brand Marketing • Bangalore, India