Business Development & Marketing Executive

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What You Should Know About This Job

Role Overview

We are seeking an experienced and results-driven Business Development & Marketing Executive

to join our dynamic team. The ideal candidate will have a minimum of 3 years of relevant

experience and will be responsible for driving business growth by selling both services and

products, building strategic partnerships, and enhancing Yatnam's brand presence in the IT and

digital solutions sector.

About Us

Founded in 2008, Yatnam Technologies is a leading IT services and software development

company, delivering innovative, high-quality solutions to clients ranging from MSMEs to MNCs

worldwide. We specialize in custom software, e-commerce, web and mobile applications, cloud

services, and digital transformation, with a strong focus on customer satisfaction, adaptability, and

quality.

Responsibilities

Identify and pursue new business opportunities in domestic and international markets,

focusing on both IT services and software products.

Develop and maintain strong relationships with potential and existing clients,

understanding their business needs and proposing tailored solutions.

Collaborate with technical and project teams to prepare compelling proposals,

presentations, and demonstrations.

Plan and execute marketing strategies-including digital campaigns, content marketing,

and event participation-to generate leads and boost brand visibility.

Conduct market research to identify emerging trends, competitor activities, and new

service / product opportunities.

Represent Yatnam Technologies at industry events, conferences, and networking forums

to build partnerships and promote the company's offerings

Track and report on sales and marketing metrics, providing insights and

recommendations for continuous improvement.

Coordinate with internal teams to ensure seamless client onboarding and satisfaction

throughout the project lifecycle.

Contribute to the creation of marketing collateral, case studies, and thought leadership

content.

Candidate Requirements

Bachelor's degree in Business Administration, Marketing, IT, or a related field.

Minimum 3 years of experience in business development and / or marketing, preferably in the

IT services or software industry.

Proven track record in selling both IT services and software products.

Strong understanding of IT solutions, digital marketing, and technology trends.

Excellent communication, negotiation, and interpersonal skills.

Proactive, self-motivated, and target-oriented with a passion for technology and innovation.

Ability to work collaboratively in a team-oriented, fast-paced environment.

Proficiency in CRM tools, MS Office, and digital marketing platforms is an advantage.

Compensation & Benefits

Competitive salary package.

Attractive sales incentives based on performance and achievement of targets.

Opportunity to grow in a company that values adaptability, learning, and forward-thinking.

Exposure to diverse projects and global clients in a supportive, collaborative work culture.

To Apply

Send your resume and a cover letter detailing your relevant experience to our HR team via the

Yatnam Technologies career portal ().

Yatnam Technologies is an equal opportunity employer. We celebrate diversity and are

committed to creating an inclusive environment for all employees.