Digital Content Strategist
Mafatlal Industries LimitedRepublic Of India, IN12 hours ago
Job descriptionBachelor’s degree in Marketing, Mass Communication, or related field. 1–3 years of experience in content writing, social media management, or digital marketing (FMCG experience preferred). Excellent written and verbal communication skills. Strong understanding of brand storytelling and digital trends. Familiarity with Meta Business Suite, LinkedIn Campaign Manager, and YouTube Studio. Ability to manage multiple projects and collaborate with cross-functional teams.
Job Title : Content Associate
Location : Churchgate
Website : https : / / www.Mafatlals.Com /
Budget : Upto 6LPA - 7LPA
About the Role :
We are looking for a creative and detail-oriented Content Associate to join our marketing team. The role requires a strong sense of brand voice, creativity, and awareness of content trends. The ideal candidate will have hands-on experience in content creation, copywriting, and social media optimization (SMO) , and will coordinate with external agencies for planning, creation, and execution.
Key Responsibilities :
- Create engaging, brand-aligned content — copies, captions, taglines, and posts for platforms like Meta, Instagram, LinkedIn, and YouTube.
- Curate trend-based content ideas that reflect the brand tone and goals.
- Manage monthly content calendars and ensure timely execution with agencies.
- Optimize content for reach, engagement, and shareability using SMO best practices.
- Coordinate with creative and digital agencies for asset delivery and approvals.
- Track content performance, prepare monthly reports, and share insights for improvement.
Skills & Qualifications :
If interested, please share your CV and portfolio at : prachi.mehta@mafatlals.com
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Content Strategist • Republic Of India, IN