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Media Performance Associate Manager - Programmatic

Media Performance Associate Manager - Programmatic

Publicis Global Delivery (PGD)Thiruvananthapuram, IN
4 hours ago
Job description

About the Company

PGD is a center of expertise catering to international markets on a full spectrum of digital, data and tech services. Also, an interconnected network, with a diversity of talent- a never sleeps machine of creation that continuously grows and mutates, to become a more efficient and a collaborative system, that delivers outstanding work. The PGD team in India boasts of over 1000+ specialists across Mumbai, Gurgaon, Pune and Bengaluru certified across all major platforms - Amazon, Facebook Blueprint, Google Adwords, Google Shopping, SA 360, Data Studio and more. With solid expertise in Search, Programmatic, Data engineering, Data sciences, Ecommerce, Consulting and Development, the team supports a host of Publicis operations across US, Europe and Asia and their multinational clients.

Please Note - This role is open for Gurgaon location only & all interview rounds will happen at our Gurgaon office.

Purpose :

To learn and leverage the resources made available and provide support to Programmatic team. Role Description : Support programmatic planners and supervisors by providing tactical support to each client team (may work across multiple clients). This person has executional responsibilities including ad trafficking, creative specs / creative management, DSP implementation, billing / finance, reporting and pre / post campaign launch QA.

Milestones :

  • Has shown a passion for programmatic media
  • Has demonstrated a strong desire and capacity to learn
  • Has exhibited strong organizational skills
  • Has developed experience with MS Office Suite
  • Has developed Ad Operations and systems (CM360)
  • Has developed foundational knowledge of Prisma
  • Has developed foundational knowledge of PMX Analytics Suite
  • Has developed foundational DSP skills (how to build campaigns, accept deals, upload creatives, troubleshoot deals and pull reporting)
  • Has completed mandatory Programmatic team training sessions (i.e. Marcel Programmatic Activation Industry Essentials, Functional Expertise)
  • Has completed DSP certifications (i.e. DV360, TTD, Amazon, Yahoo etc.)

Profit

  • Creates programmatic demand by adding value to each team and project you touch
  • Completes month-end billing in partnership with media team leads
  • Gains exposure to latest Groupe Solutions and PMX deals

    • Product

  • Stays on top of industry trends, case studies and best practices (eMarketer, PMX Knowledge Center, AdWeek, AdExchanger, etc.)
  • Focuses on executional responsibilities including ad server management, DSP campaign builds & implementation, campaign delivery, pre / post launch QA, creative specs and reporting
  • Emerging mastery of “media math”
  • Develops foundational knowledge of primary DSPs (i.e. DV360, TTD, Yahoo, Amazon DSP etc.)
  • Develops foundational knowledge of Prisma platform

    • People

  • Assists planners & supervisors on programmatic media plan recommendations (tactical plans, performance reporting, optimizations, billing / finance, pre / post QA launch)
  • Gains good internal relationship skills
  • Provides Vendor / Publisher relationship support
  • Typically an internally-facing role but can gain exposure to media reps, creative agencies and clients depending on team ramp-up Process
  • Develops appropriate time management skills (advocate for own workload, use downtime purposefully)
  • Learns programmatic processes (collaboration, using technology effectively, DSP best practices, QA process)
  • Attention to details and focusing on meticulousness and accuracy of tasks

    • You will fit right in if you have –

  • Any graduate / B.E / B.Tech / MBA
  • 2 -4 years’ experience in Online media and Programmatic platforms (TTD, DV360, Amazon DSP)
  • Experience working on DSP platforms like Yahoo (Verizon), DBM, MediaMath, Appnexus etc- will be an added advantage.
  • Knowledge of Ad serving technologies, analytical tools like GA and Omniture

    • If you are excited for -

  • Opportunities to grow with Publicis Groupe that believes in Power of One. We will help you partner with our clients across the globe in various industries,
  • Diverse team & progressive work environment,
  • A place where learning never stops. We ensure you get trained on multiple platforms and domains which enables you to have cross functional experience within the organization,
  • Empowering your ambitions through our dedicated Total Rewards Program, competitive pay and benefits package, then

    • YOU are the one we’re looking for . Someone who truly understand what it takes to serve clients beyond expectations : crack one-off client challenges. Develop insights. Spark breakthrough creative ideas.

    Interested can share their resumes at rhea.anish@publicisgroupe.com

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