No longer accepting applications
Performance Specialist
Publicis GroupeKalyan-Dombivli, IN30+ days ago
Job descriptionMonitor campaign performance daily and optimize for CTR, CPC, CPL, and ROI . Conduct A / B testing on creatives, audiences, and landing pages to improve conversion rates. Work with analytics tools (Google Analytics, Adobe Analytics, Appsflyer, etc.) to track performance and user journeys. Prepare and present performance dashboards and insights to business teams. Build and manage remarketing and lookalike audiences. Leverage BFSI customer data and insights for targeted segmentation and personalized campaigns. Stay updated with BFSI industry trends, ad policies, and compliance guidelines. Partner with product, CRM, and martech teams to enhance lead quality and conversion funnel. Support in media planning and budgeting across channels. Identify new growth opportunities, partnerships, or tools that can drive marketing efficiency. 1–5 years of hands-on experience in performance marketing (preferably BFSI / fintech / financial products). Proven experience with Google Ads, Meta Ads Manager, and Campaign Manager . Strong understanding of lead generation funnels, attribution models, and conversion tracking . Proficiency in Google Analytics, Tag Manager , and Excel / Data Studio dashboards. Working knowledge of App tracking tools (Appsflyer, Adjust, Branch) is a plus. Ability to manage monthly media budgets and deliver ROI targets. Analytical mindset with strong problem-solving and communication skills. Knowledge of RBI / IRDAI / SEBI advertising compliance guidelines is an advantage. Bachelor’s or Master’s degree in Marketing, Business, or related field. Experience with fintech, insurance tech, or NBFC brands preferred. Google Ads or Meta Blueprint certification will be an added advantage.
Key Responsibilities :
Campaign Strategy & Execution
- Plan, execute, and manage end-to-end paid marketing campaigns across Google Ads, Meta (Facebook / Instagram), .
- Drive lead generation, app installs, or product sign-ups for BFSI products (loans, insurance, credit cards, savings accounts, etc.).
- Collaborate with internal stakeholders and creative teams to develop compelling ad copies and landing pages.
Optimization & Analytics
Audience & Channel Management
Collaboration & Growth Initiatives
Key Skills & Requirements :
Preferred Qualifications :
Create a job alert for this search
Performance Specialist • Kalyan-Dombivli, IN
Related jobs
)
This role is responsible for managing global performance management operations within the Shared Service Centre.This role ensures accurate and timely data entry, coordinates performance management ...Show moreLast updated: 30+ days ago
- Promoted
- New!
Performance Engineer (DevOps)
HCLSoftwaredombivli, maharashtra, in Greetings from “HCL Software” Is a Product Development Division of HCL Tech!!.HCL Software” : - Is a Product Development Division of HCL Tech : That operates its primary Software Business.At HCL Soft...Show moreLast updated: 6 hours ago
- Promoted
Media Performance Analyst - Search
Publicis Global Delivery (PGD)mumbai, maharashtra, in Your responsibilities as a Media Performance Analyst (Search) –.Fulfil relevant daily, weekly, monthly and quarterly tasks ensuring that all campaigns are executed to plan and meet the targets.Buil...Show moreLast updated: 6 days ago
Performance Management- Senior Specialist
InfyStratNavi Mumbai, MH, INQuick Apply
- Promoted
Specialist, Performance & Reward
ConfidentialMumbai Key Accountabilities and Main Responsibilities.Support the Remuneration & Benefits Programs.Support the effective delivery of the Performance Management (Goal Setting, Mid-Year Review, and End of Y...Show moreLast updated: 30+ days ago
- Promoted
Performance Marketer
GIRAFdombivli, maharashtra, in Giraf is seeking a skilled Performance Marketer to join our dynamic team.The ideal candidate will be responsible for planning, executing, and analyzing paid marketing campaigns across platforms lik...Show moreLast updated: 23 hours ago
- Promoted
Sr. Performance Marketer
Digiweave Mediatech LLPthane, maharashtra, in Performance Marketer with 3-5 years of Digital Marketing Agencies experience.Job Type : Onsite (Only Work From Office).We are a Digital Marketing Agency based in Thane West.We provide services like ...Show moreLast updated: 30+ days ago
- Promoted
Presales Specialist
HubbleHoxMumbai, Maharashtra, India Role Overview We are seeking a proactive and business-oriented professional with a strong background in Early Childhood Care and Education (ECCE).
This role involves coordinating with schools, su...Show moreLast updated: 5 days ago
- Promoted
Performance Specialist
Publicis Groupemumbai city, maharashtra, in Plan, execute, and manage end-to-end paid marketing campaigns across.Google Ads, Meta (Facebook / Instagram), LinkedIn.BFSI products (loans, insurance, credit cards, savings accounts, etc.Collaborate...Show moreLast updated: 30+ days ago
- Promoted
Presales Specialist
Peoplefythane, maharashtra, in We are looking for an experienced and dynamic Senior SCM Presales Consultant (Order Management) for one of our reputed client.
Anywhere in India (Pune, Mumbai, Bangalore, Hyderabad, Chennai, Gurgaon...Show moreLast updated: 3 days ago
- Promoted
Performance Appraisals and L&D Specialist
ConfidentialMumbai, India Administer and coordinate the performance appraisal process across academic and administrative teams.Support in defining KRAs, KPIs, and development objectives of employees.Track and monitor apprai...Show moreLast updated: 10 days ago
- Promoted
Performance Engineer
ElitechMumbai, Maharashtra, India Interested candidates can share their CV on career@elitech-in.Location : Mumbai / Hyderabad Work Place Type - Work from Office Core Technical Skills : - 3-5 years of solid experience in Application...Show moreLast updated: 6 days ago
- Promoted
Performance Marketing Manager
TruemedsMumbai, Maharashtra, India Performance Marketing Manager Job Description We are looking for a performance marketing manager who will manage end to end campaigns for performance & digital campaigns.You will be part of the g...Show moreLast updated: 19 days ago
- Promoted
Performance Management support, AS
Deutsche BankMumbai, India Job Title : Performance Management support, AS.Performance Management is a comprehensive approach and set of processes used by organizations to monitor, measure, analyze, and manage their financial ...Show moreLast updated: 1 day ago
- Promoted
Vessel Performance Analyst
Comaea ConsultingMumbai, Maharashtra, India Our client, a global leader in the shipping industry, is expanding its Fleet Performance function and is seeking a Fleet Performance Operations (Hull) Specialist to join their growing team in Mumba...Show moreLast updated: 5 days ago
- Promoted
Performance Specialist
ConfidentialBorivali, India Job Role : Performance Marketing Specialist.Performance Marketing Specialist.Plan, execute, and optimize paid media campaigns across Google, Meta, YouTube, Amazon, and other relevant platforms.Drive...Show moreLast updated: 10 days ago
- Promoted
Senior Performance Marketer
PU PrimeKalyan-Dombivli, IN We are seeking a highly skilled.Senior Performance Marketing Manager.This role requires expertise in acquiring high-quality trader leads, optimizing.
The ideal candidate will have managed large budg...Show moreLast updated: 6 days ago
- Promoted
- New!
Media Performance Engineer
Tata Consultancy Servicesmumbai city, maharashtra, in Role • • : Media Performance Engineer.Required Technical Skill Set : Media Performance Engineer.Desired Experience Range : 5 - 7 yrs.
Notice Period : Immediate to 90Days only.We are currently planning to ...Show moreLast updated: 6 hours ago
- Promoted
Manager Performance Management (Paid Media)
dentsu Mediamumbai, maharashtra, in We are seeking a strategic, client-focused, and results-driven.The ideal candidate will be responsible for driving the performance marketing strategy, overseeing campaign delivery, and ensuring cli...Show moreLast updated: 26 days ago