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Sterling Hospital - Chief Growth Officer

Sterling HospitalsGujarat, India

30+ days ago

Job description

Key Responsibility

Sales Strategy & Execution :

Develop and implement a zonal sales strategy aligned with the hospital's overall business objectives.
Drive revenue growth through effective management of Doctor's Relations, Corporate Relations, Insurance & TPA Relations, and New Business Development.
Monitor and analyze sales performance, market trends, and competitor activities to identify opportunities and challenges.

Doctor Recruitment :

Develop and implement a comprehensive doctor recruitment strategy, focusing on attracting and retaining top talent across all specialties.

Build and maintain strong relationships with leading medical professionals in the region.

Negotiate and finalize employment contracts with doctors, ensuring mutually beneficial agreements.

Oversee the onboarding and orientation of new doctors.

Doctor Engagement :

Develop and implement programs to enhance doctor satisfaction and engagement.

Foster a collaborative and supportive environment for all medical professionals.

Regularly gather feedback from doctors and address their concerns.

Sales Channel Management (Trade, TPA, Corporate, Others) :

Oversee the management of key referral channels, including corporate clients, TPAs (Third-Party Administrators), and visiting consultant networks.

Develop and maintain strong relationships with key stakeholders in the healthcare ecosystem.

Negotiate and finalize contracts with corporate clients and TPAs.

Monitor and analyze key performance indicators (KPIs) related to trade partnerships.

Branding & Digital Marketing :

Lead and oversee the hospital's branding and marketing efforts.

Develop and implement innovative digital marketing strategies to enhance brand visibility and attract new patients.

Manage the hospital's social media presence and online reputation.

Collaborate with the marketing and communications team to develop and execute integrated marketing campaigns.

Community Connect & Engagement

Design and implement community outreach programs that align with the hospital's mission and values.

Organize health camps, awareness programs, and other community engagement activities to build trust and loyalty.

Collaborate with local organizations, NGOs, and government bodies to address public health needs and create a positive impact.

Business Development :

Identify and pursue new business opportunities for the hospital network.

Conduct market research and competitive analysis to identify growth areas.

Develop and implement strategies to expand the hospital's service offerings and geographic reach.

Explore opportunities for strategic partnerships and collaborations with other healthcare providers.

Team Leadership :

Lead and mentor a team of business development professionals.

Set clear goals and objectives for the team and monitor progress.

Foster a high-performance culture within the team.

The Management reserves the right to change the required Job Description, KRA and KPIs considering prevailing business requirements with proper communication to the incumbent.

ref : iimjobs.com)

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Chief Growth Officer • Gujarat, India