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Brand Visualizer – University Communications

Brand Visualizer – University Communications

MIT Vishwaprayag UniversityIndia
8 hours ago
Job description

Primary Purpose

  • Responsible for conceptualizing and creating compelling design solutions that strengthen the university’s brand identity and visual communication.
  • The role involves understanding the university’s vision, academic ethos, and communication objectives, and translating them into impactful visual narratives across digital and print platforms.

Key Responsibilities

  • Conceptualize and design creative visual assets aligned with the university’s brand strategy and communication goals.
  • Develop brand guidelines and ensure consistent visual identity across all university touchpoints — including schools, departments, events, and campaigns.
  • Collaborate with the communications, admissions, and digital teams to design marketing materials for print, web, and social media.
  • Create engaging layouts, illustrations, infographics, and visual storytelling content for brochures, presentations, newsletters, and event collaterals.
  • Translate complex academic or institutional concepts into accessible and visually appealing content.
  • Stay updated on design trends in education branding and apply innovative approaches to elevate the university’s visual presence.
  • Review and guide design team members to maintain visual consistency and quality standards.
  • Coordinate with internal stakeholders (faculty, administration, student representatives) to understand requirements and deliver timely design solutions.

    • Requirements & Qualifications

  • Bachelor’s degree in Design, Visual Communication, Fine Arts, or related field.
  • Strong understanding of brand communication and design strategy.
  • Proven experience as a Visual Designer, Graphic Designer, or similar role — preferably in education, media, or creative agencies.
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other relevant design tools.
  • Strong sense of typography, color, layout, and composition.
  • Ability to balance creativity with institutional communication needs.
  • Portfolio demonstrating brand-led design work and creative storytelling ability.
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