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Senior Marketing Executive

Senior Marketing Executive

CONNECTING 2 WORKthiruvananthapuram, India
22 hours ago
Job description

Responsibilities :

  • Client Relationship Management : Develop and nurture relationships with existing clients to understand their animation requirements, preferences, and objectives.
  • Needs Assessment : Conduct thorough discussions with clients to gather detailed information about their animation projects, including scope, timeline, budget, and creative vision.
  • Client Consultation : Provide expert advice and guidance to clients on animation best practices, industry trends, and potential solutions to meet their specific needs and goals.
  • Proposal Development : Collaborate with internal teams to develop customized proposals and presentations that effectively showcase our animation services and address the client’s requirements.
  • Communication Coordination : Serve as the primary point of contact between the client and internal teams, ensuring clear and timely communication of project details, updates, and feedback.
  • Conflict Resolution : Proactively identify and address any issues or concerns raised by clients during the project lifecycle, working collaboratively with internal teams to find appropriate solutions.
  • Client Education : Educate clients about the animation production process, technical requirements, and potential challenges to ensure realistic expectations and smooth project execution.
  • Feedback Collection : Solicit feedback from clients at key milestones throughout the project, facilitating discussions to incorporate feedback into ongoing work and improve client satisfaction.
  • Upselling and Cross-Selling : Identify opportunities to upsell additional animation services or cross-sell related offerings to existing clients, maximizing revenue potential and client value.
  • Market Analysis : Conduct in-depth market research and analysis to identify emerging trends, competitive landscape, and potential areas for business growth within the animation industry.
  • Business Strategy Development : Collaborate with senior management to develop and implement strategic plans to improve business performance, expand our client base, and increase revenue from animation services.
  • Marketing Campaigns : Develop and execute targeted marketing campaigns to promote our animation services, generate leads, and increase brand awareness among key target audiences.
  • Team Collaboration : Work closely with cross-functional teams including animators, designers, sales, and marketing to align business improvement efforts with organizational goals and objectives.

Requirements :

  • Experience : Minimum of 2 years of experience in animation marketing, client communication , business development, or related field, with a proven track record of driving business improvement initiatives.
  • Animation Knowledge : Understanding of animation production processes, techniques, and industry standards, with the ability to speak knowledgeably about animation concepts and terminology.
  • Tech-Savvy : Proficiency in using digital tools and platforms for communication, project management, and client relationship management.
  • Creativity : Creative mindset with a passion for innovation and the ability to develop unique and compelling marketing strategies to differentiate our animation services in the marketplace.
  • Leadership Abilities : Demonstrated leadership abilities with the capacity to inspire and motivate cross-functional teams to achieve business objectives and drive continuous improvement.
  • Communication Skills : Excellent communication and presentation skills, with the ability to effectively articulate ideas, influence stakeholders, and build consensus across teams.
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