SEO Specialist
Job description
BASIC FUNCTION :
The key role of Search Engine Optimisation Specialist would be and planning, execution, and optimization of our online marketing efforts.He / She should possess good communication and interpersonal skills. Must be outgoing and a go-getter with a zeal to work with startups and grow with the company. Excellent verbal and written communications skills are a must.
EXPERIENCE : 2- 3 year
PRINCIPLE RESPONSIBILITIES :
- Must be proficient in SEO and ORM
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve the user experience
- Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight into online marketing trends and keep strategies up-to-date
- Maintain partnerships with media agencies and vendors
KNOWLEDGE SKILLS AND EXPERIENCE :
Proven experience as Digital Marketing Executive or similar role
Excellent understanding of digital marketing concepts and best practicesExperience with B2C social media, Google Adwords and email campaigns and SEO / SEMWorking knowledge of ad serving tools (e.G., DART, Atlas)Perfect knowledge of web analytics tools (e.G. Google Analytics, NetInsight, WebTrends etc.)Analytical mindset and critical thinkingExcellent communication and interpersonal skillsBSc / BA in marketing or relevant fieldATTITUDE AND WORKING STYLE :
Passionate, Energetic, Hard Working, Punctual, Professional and EthicalExtrovert, Outgoing, Good at Conversations and a team playerResult orientated and ability to meet deadlines