Digital Marketing Specialist

Sudathi is on a mission to be India’s most affordable and fastest-growing fashion brand — and we’re hiring a Marketing Executive .

In just a short time, we’ve sealed a 3-shark deal on Shark Tank India, partnered with Mouni Roy as our brand ambassador, ranked among the Top 100 shopping apps, and became the first saree brand on Quick Commerce. With bold moves and rapid growth, Sudathi is reshaping affordable ethnic fashion.

To keep fueling this growth, we’re looking for a Marketing Executive who can wear multiple hats and thrive in a dynamic, fast-paced environment.

Job Description

As a Marketing Executive at Sudathi, you’ll be a versatile player across all aspects of marketing. From running campaigns and creating content to optimizing performance and tracking analytics, this role demands creativity, adaptability, and a sharp focus on results. If you’re a marketing all-rounder who enjoys blending strategy with execution, you’ll fit right in.

Key Responsibilities

• Assist in planning, executing, and optimizing end-to-end marketing campaigns across digital platforms.
• Manage social media activities — content planning, posting, engagement, and community building.
• Support SEO and content marketing efforts with keyword research, blogs, and website optimization.
• Coordinate with designers and content teams to produce creative assets for ads, social posts, and campaigns.
• Track and report performance metrics using tools like Google Analytics, Ads Manager, and Search Console.
• Assist in influencer collaborations, festive campaigns, and culturally relevant initiatives.
• Contribute to email, SMS, and WhatsApp marketing campaigns with sharp copy and timely execution.
• Research competitor activities and market trends to keep Sudathi ahead of the curve.
• Ensure consistency in brand voice and messaging across all channels.
• Collaborate with product, sales, and operations teams to align marketing with business goals.

What We’re Looking For

Required Skills

📌 Please Note : This role is from our Surat HQ. Applicants must either reside in Surat or be willing to relocate.