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Marketing & Growth Executive
Marketing & Growth ExecutiveConfidential • Ludhiana, India
Marketing & Growth Executive

Marketing & Growth Executive

Confidential • Ludhiana, India
16 days ago
Job description

Marketing & Growth Executive (incorporating Advisor Activation)

Location : Remote or Hybrid (preferred base : Ludhiana, India)

Company : kimbocorp.com — A Global Commercial Launchpad

About kimbocorp

kimbocorp helps professionals, advisors, and entrepreneurs around the world formalise their ambitions by creating business-ready holding companies, sandboxes, and digital dashboards in Singapore. Our mission is to make business creation frictionless, intelligent, and rewarding.

We're now scaling up our next chapter — and looking for a marketing leader who can turn our movement into measurable growth.

About the Role

We're looking for a Marketing & Growth Executive who blends strategic thinking with hands-on execution. This role combines marketing, storytelling, and advisor engagement — ideal for someone who loves turning words, ideas, and relationships into measurable outcomes. You'll help kimbocorp grow users, onboard advisors and partners, and make 'Formalise your ambition' a movement that spreads on its own.

Key Responsibilities

1. Advisor Activation & Growth

  • Recruit and onboard new commercial advisors via LinkedIn, Telegram, and email.
  • Design advisor onboarding kits (decks, guides, WhatsApp templates).
  • Manage advisor outreach and engagement, ensuring each advisor launches campaigns.
  • Track advisor activity (invites, user conversions, payouts).
  • Prepare weekly reports on advisor onboarding, campaign launches, and performance.

2. Brand & Content Marketing

  • Plan and publish weekly content (LinkedIn, blog, newsletters) that communicates kimbocorp's mission.
  • Write stories and insights highlighting advisor and user success — e.g. 'How professionals from India use Singapore to formalise their ambitions.'
  • Maintain tone and consistency across posts, website banners, and outreach decks.

    • 3. Partner & Ecosystem Marketing

  • Identify and build partnerships with accountants, lawyers, and CSPs who can onboard clients via kimbocorp.
  • Create co-branded materials and track performance by partner.
  • Help partners run joint campaigns or webinars.

    • 4. Referral & Invite Campaigns

  • Manage Invite & Earn campaigns for both users and advisors.
  • Design promotional messaging, visuals, and in-platform prompts to drive referrals.
  • Track conversions from invites, monitor payouts, and optimise messaging.

    • 5. Reporting & Analysis

  • Weekly metrics : new users, advisors onboarded, referral conversions, active campaigns.
  • Monthly report : growth summary, top-performing content, and recommendations.
  • Work with product team to align marketing with platform analytics.

    • What Success Looks Like

    You'll know you're winning when :

  • Advisor numbers grow month-on-month.
  • Advisors actively launch campaigns and invite users.
  • Blog and social posts generate real engagement and inbound messages.
  • The platform sees more verified users, active companies, and recurring traffic.

    • Who We're Looking For

    You'll thrive in this role if you :

  • Write exceptionally well — clear, persuasive, and engaging.
  • Are comfortable running campaigns across LinkedIn, Telegram, and email.
  • Think like a founder : curious, analytical, self-motivated.
  • Understand professionals — accountants, consultants, entrepreneurs — and what motivates them.
  • Enjoy working in small teams and turning ideas into actions quickly.
  • Are comfortable measuring your success by growth metrics, not vanity likes.

    • Compensation Structure

    We believe in earning through outcomes , not just effort. To balance stability with performance, the structure is hybrid :

    For example : If you :

  • Recruit 5 active advisors (SGD 75 each) = SGD 375
  • Drive 10 company formalisation conversions (earning SGD 500 each) = 10 × 500 = SGD 5,000
  • Meet growth KPI = SGD 200 bonus
  • Your total payout = XXX (retainer) + 375 + 5,000 + 200 = SGD Y,YYY

    • If growth continues, payouts scale — this keeps incentives aligned with company success.

    Performance Metrics

  • Advisor Recruitment : No. of advisors onboarded and active.
  • User Acquisition : Verified user accounts and company formations.
  • Campaigns Created : Number of advisor campaigns launched.
  • Content Engagement : Click-through, views, and post traction.
  • Partner Growth : Number of co-branded collaborations or referrals.

    • Tools You'll Use

  • LinkedIn Sales Navigator / Telegram / WhatsApp Broadcast – Outreach & advisor engagement.
  • Google Analytics / Search Console – SEO & site performance tracking.
  • Canva / Figma – Banners, decks, co-branded visuals.
  • ClickUp or Notion – Campaign calendar & reporting.
  • ChatGPT (kimbocorp GPT) – Draft content & posts.
  • kimbocorp platform (admin access)

    • Career Path

    If successful, this role can grow into :

  • Marketing Lead (APAC) – manage regional teams.
  • Head of Advisor Growth – oversee advisor activation, partnerships, and marketing integration.

    • How to Apply

    Send your CV or LinkedIn profile with a short note answering these two questions :

  • Why do you think professionals 'formalising their ambition' is an important movement today
  • Share one example of a campaign or piece of content you launched that drove measurable growth.

    • Skills Required

    Canva, Figma, Google Analytics

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