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What You Should Know About This Job
We're Hiring : Paid Marketing Executive
Location : Isha Yoga Centre, Coimbatore
Job Type : Full-Time, Permanent
Experience : 3-5 years in Digital / Paid Marketing
Isha Foundation , a globally recognized non-profit dedicated to individual and social transformation, is looking for an experienced Paid Marketing Executive to lead and scale our digital acquisition efforts. This is a unique opportunity to apply your marketing skills toward a purpose-driven mission while working with high-budget, high-impact campaigns.
What You'll Do :
Plan, manage, and optimize Google Ads , Facebook Ads , and other paid media campaignsCollaborate with the Head of Acquisition to meet ROI and lead generation targetsOversee campaign execution across SEM, SMM, and media buying with internal or external partnersMonitor and improve performance against daily, weekly, and monthly KPIsAnalyze creative effectiveness and recommend improvements in coordination with the brand teamForecast budgets and targets in sync with cross-functional teams (Design, Tech, Finance)Identify data trends and continuously optimize for CPA, CPC , and conversion metricsRun A / B tests, conversion experiments, and brainstorm new growth strategiesConduct market research to spot new opportunities and platformsWhat You Bring :
3-5 years of experience in performance marketing for eCommerce or D2C brandsProven ability to manage ad budgets of 50 lakhs - 1 crore+Hands-on with Google Ads, Facebook Ads Manager , and Google AnalyticsTrack record of reducing CPA and CPC through optimization strategiesStrong analytical skills and ability to make data-backed decisionsSolid understanding of custom reports, conversion tracking, goals, and filtersBachelor's degree in Marketing, Business, or a related fieldWhy Join Isha Foundation?
Work on campaigns that directly support impactful social and ecological initiativesCollaborate with dynamic teams on purpose-led digital strategyExperience the satisfaction of using your marketing expertise for large-scale transformationTraining and growth opportunities in a unique, mission-driven environmentIf this role resonates with you, mail your resume to and we will connect with you!