Social Media Manager

Job Overview :

We are seeking a talented Social Media Manager to lead our social media strategy, manage our online communities, and grow our brand’s digital footprint. The ideal candidate will have a strong understanding of social media platforms, content creation, and digital marketing, with a passion for photography and visual storytelling.

• Key Responsibilities :
• Content Strategy & Planning :
• Develop and implement a comprehensive social media strategy that aligns with our brand identity and business goals.
• Content Creation & Curation :
• Collaborate with our photography team to create and curate visually compelling content for social media platforms (Instagram, Facebook, Pinterest, LinkedIn, TikTok, etc.).
• Community Management :
• Engage with our online community by responding to comments, messages, and inquiries in a timely and professional manner.
• Growth & Analytics :
• Monitor and analyze social media performance using analytics tools; provide regular reports and insights to optimize strategies.
• Brand Consistency :
• Ensure all content is consistent with our brand voice, style, and messaging across all social channels.
• Trend Monitoring :
• Stay up-to-date with the latest social media trends, tools, and best practices, and leverage these to enhance our social media presence.
• Collaborations & Partnerships :
• Identify and engage with potential influencers, brand partners, and collaborators to expand our reach.
• Campaign Management :
• Plan and execute social media campaigns to promote new projects, services, and events.
• Qualifications :
• Proven experience as a Social Media Manager or similar role, preferably in the photography, creative, or visual arts industry.
• Strong portfolio showcasing social media management skills and content creation.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer, Later) and analytics platforms (e.g., Google Analytics, Instagram Insights).
• Excellent writing, editing, and communication skills.
• Creative mindset with a keen eye for visual aesthetics.
• Ability to work independently and manage multiple projects simultaneously.
• Knowledge of SEO and content optimization techniques is a plus.
• Photography and basic graphic design skills are advantageous