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Creative Design Lead

Creative Design Lead

Xolopak India LtdPune, Republic Of India, IN
6 days ago
Job description

Company Description

Xolopak India Ltd is a pioneering company in manufacturing bio-degradable disposable products in India. We specialize in producing wooden cutlery and ice-cream sticks and spoons that are eco-friendly along with paper napkins & paper-based bakery disposable products. Our prestigious customers include some of the largest brands in the food and ice-cream industry.

Job Overview :

We are seeking a highly imaginative and detail-oriented Creative Designer to lead the visual and aesthetic direction of our brand. This role is perfect for someone who has a strong eye for design across print, packaging, digital and social media. You will be the go-to person for all things creative, from napkin print designs to packaging aesthetics and engaging social media content.

Key Responsibilities :

Design & Branding

  • Create original and trend-forward napkin print designs that align with brand identity.
  • Develop and advise on product packaging concepts, materials, and layouts.
  • Maintain and evolve the brand’s visual identity, ensuring consistency across all touchpoints.
  • Create marketing collaterals such as brochures, visiting cards, booth graphics at Expos, emailers, logo design, POS designs

Colour & Aesthetic Strategy

  • Build and manage colour palettes and ensure colour wheel hygiene across products and campaigns.
  • Provide guidance on visual harmony and aesthetic appeal in all design elements.
  • Digital & Social Media

  • Design social media posts (static) that are visually compelling and on-brand.
  • Collaborate with the marketing team to ideate and execute seasonal and campaign-based content.
  • Creative Leadership

  • Act as the creative consultant for all departments needing design input.
  • Stay updated on design trends, tools, and techniques to keep the brand fresh and relevant.
  • Manage and maintain a library of design assets and templates.
  • Qualifications, Requirements and Skills

  • Bachelor’s degree in Graphic Design, Visual Arts, or related field (or equivalent experience).
  • 6+ years of experience in a creative design role, preferably in consumer products or lifestyle brands
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro).
  • Strong portfolio showcasing print, packaging, mould and digital design work.
  • Excellent understanding of color theory, typography, and layout principles.
  • Ability to work independently and collaborate.
  • "Salary not a constraint for right candidate"

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    Creative Design Lead • Pune, Republic Of India, IN

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