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Brand Strategy Manager

Brand Strategy Manager

TINGMumbai, Maharashtra, India
2 days ago
Job description

We are seeking for a Manager - Strategy & Planning to join our team. You would be responsible for leading the strategic planning process for the organization, as well as ensuring that the organization's goals and objectives are aligned with its mission and values. Also, will oversee the development and execution of strategic plans, including market analysis, competitive analysis, and risk assessment, and will collaborate with senior leadership to identify and prioritize key initiatives to drive growth and achieve business objectives.

Responsibilities :

  • Lead the development of the strategic plans for our clients and ensure alignment with their mission and values.
  • Collaborate with senior leadership to identify and prioritize strategic initiatives and define key performance indicators (KPIs) to measure progress.
  • Conduct market and competitive analysis to identify opportunities and risks for our clients
  • Develop and maintain relationships with key stakeholders, including clients, to support the achievement of strategic goals.
  • Lead the development of business cases to support strategic initiatives and evaluate the potential impact on our clients
  • Develop and implement strategic planning processes and frameworks to ensure alignment with the brand’s goals and objectives.
  • Manage a team of strategy and planning professionals across India, providing guidance and mentorship to support their growth and development.
  • Monitor and report on progress against strategic goals and objectives, making recommendations for adjustments as needed.
  • Partner with other functional leaders to ensure the integration of strategic plans into tactical plans and business operations.
  • Present strategic plans and recommendations to senior leadership and other stakeholders as needed.
  • Present and articulate the strategy vision for ting and subsequently drive execution of said vision
  • This will include identify the role that strategy would play - existing clients and pitches
  • Identify qualitative and quantitative KRAs as success metrics for the strategy function
  • Identify need-gaps that ting would need to fulfill in order achieve said vision
  • Monitor and conduct monthly reviews to track progress towards fulfillment of KRAs

Requirements :

  • Bachelor's degree in business administration, marketing, or a related field.
  • 3-7 years of experience in strategic planning, or a related field, preferably in the advertising industry
  • Strong leadership skills, with experience managing and developing teams.
  • Excellent communication and interpersonal skills, with the ability to effectively communicate complex ideas to diverse audiences.
  • Strong analytical and problem-solving skills, with experience conducting market and competitive analysis.
  • Demonstrated ability to develop and execute strategic plans, with a track record of delivering results.
  • Strong business acumen, with experience working in a complex, multi-stakeholder environment.
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    Brand Manager • Mumbai, Maharashtra, India