Associate Digital Commerce Specialist

About the Company :

Performics is India's largest performance marketing agency. We offer a range of digital marketing services including Paid Media, Organic Content and SEO, eCommerce, Digital Branding, Programmatic and Analytics. We are known for consistently delivering high-impact results and creating sustainable digital growth for brands in various industries, including BFS, Insurance, Consumer & Packaged Goods, OTT, Telecom, Travel, and New-age Startups. We are part of Publicis Groupe, the world’s second largest marketing and communications company with 95+ years of consistent track record

Job Profile :

• At least 2 to 5 years of experience in executing campaigns on Amazon Marketing Services (AMS)
• Holistic knowledge of Amazon platform functionalities to help brands navigate their growth opportunities.
• Fair understanding of Ecommerce business models.
• Work on a Client Account for Paid Digital Marketing.
• Understand Client’s Business / Revenue model and goals.
• Do Consumer profiling & define Target Audience on Digital - Draw Consumer insights & map digital touch points.
• Fulfilment of Business goals (Reach, Awareness, Revenue, Retention etc.) through digital channels.
• Create Paid Media campaign plans inclusive of all channels. (Amazon Marketing Services (AMS), Flipkart Ads and other marketplaces)
• Execute, monitor and optimize the performance of campaigns.
• Generate campaign and analytics insights by analyzing digital & business data in depth - Manage day to day client management as well as reporting and reviews.

Analyzing & optimizing campaign performance to increase ROI of brands.

Recommending E-commerce best practices to improve brand market share.

Key attributes :

Reasons to Join :