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Senior Digital Marketing Executive

Senior Digital Marketing Executive

ConfidentialMumbai, India
10 days ago
Job description

Duck Learning is a leading provider of STEAM and robotics education solutions , helping schools and students learn through play and innovation. With offices in Singapore and India , we represent world-class brands such as LEGO® Education , Strawbees , and more — inspiring young minds to think, create, and solve real-world problems.

We are looking for a Senior Digital Marketing Executive based in Mumbai to manage and grow the online presence of both Duck Learning Singapore and Duck Learning India .

Key Responsibilities

  • Manage and grow the social media accounts of Duck Learning Singapore and Duck Learning India across all platforms (Instagram, Facebook, LinkedIn, YouTube, etc.).
  • Oversee and maintain our websites and online stores , ensuring content is current, engaging, and aligned with each market's goals.
  • Coordinate and manage product listings and promotions on external marketplaces and partner webstores.
  • Plan and execute digital marketing campaigns to increase visibility, engagement, and lead generation across both countries.
  • Create and manage content calendars , ensuring consistency in brand tone, visuals, and messaging.
  • Track, analyse, and report campaign performance metrics , providing insights and recommendations for improvement.
  • Work with internal teams, designers, and external vendors to deliver effective digital content and assets.
  • Stay updated on digital trends, tools, and best practices , particularly in education, technology, and e-commerce.

Requirements

  • 3–5 years of experience in digital marketing , preferably in education, edtech, or consumer products .
  • Proven experience managing social media channels , websites , and e-commerce platforms .
  • Proficiency in SEO, SEM, Google Analytics, and digital advertising tools (Google Ads, Meta Ads, etc.).
  • Hands-on experience with Shopify , WordPress , or similar CMS platforms.
  • Strong communication and writing skills in English.
  • Creative, detail-oriented, and data-driven approach to marketing.
  • Preferred but not mandatory

  • Experience working with schools or educational brands .
  • Basic skills in graphic design or video editing (Canva, Adobe Suite, etc.).
  • Reporting & Work Arrangement

  • Reports to : Chief Executive Officer (CEO)
  • Work Arrangement : Hybrid — a balance of remote work and in-office collaboration at our Mumbai office.
  • Why Join Us

  • Work across two dynamic markets — Singapore and India — and gain international exposure.
  • Be part of a growing company shaping the future of STEAM and robotics education .
  • Collaborate with a passionate team that values creativity, learning, and impact.
  • Skills Required

    Wordpress, Google Ads, Shopify, Digital Marketing, Google Analytics, Sem, Seo

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