Talent.com
Social Media Marketing Coordinator
Social Media Marketing CoordinatorAccelon Consulting • kolkata, west bengal, in
Social Media Marketing Coordinator

Social Media Marketing Coordinator

Accelon Consulting • kolkata, west bengal, in
2 days ago
Job description

Step into the Future of Music. - Our US based client is a bold, emerging record label on a mission to break new artists, shake up digital culture, and create moments that move the internet. They are building a fast-paced, creative team that lives for music, thrives on innovation, and is not afraid to think big. As their SM Marketing Coordinator, you will be at the heart of it all—sparking buzz, driving viral moments, and bringing fresh ideas to life across the platforms that matter. If you are hungry, plugged in, and ready to grow with a label on the rise, this is your chance to make real impact.

Key Responsibilities

This role is central to building brand visibility, amplifying artist campaigns, and driving audience engagement across social and digital platforms. The ideal candidate is both creative and analytical, with a strong understanding of the music industry, digital culture, and the influencer landscape.

Influencer Outreach & Partnerships

  • Research and identify influencers, creators, and tastemakers who align with our artists and brand.
  • Initiate and manage outreach for collaborations, promotional campaigns, and content partnerships.
  • Coordinate influencer agreements, timelines, and deliverables with precision and clear communication.
  • Track and analyze influencer performance metrics to measure impact and optimize strategy.

Social Media Management

  • Manage day-to-day posting across key platforms (Instagram, TikTok, YouTube, Facebook, X, etc.).
  • Create and curate engaging content that reflects artist identities and label branding.
  • Schedule posts, monitor comments / DMs, and identify opportunities for real-time engagement.
  • Track performance analytics and recommend content adjustments to boost reach and engagement.
  • Collaborate with artists and internal teams to support social-first storytelling and campaign promotion.
  • Research & Insights

  • Monitor music industry trends, competitor activity, and shifts in digital and cultural behavior.
  • Conduct audience and market research to support data-driven campaign planning.
  • Provide insights on emerging platforms, content formats, and influencer trends.
  • Marketing & Branding

  • Assist in developing and executing digital marketing campaigns for artists, releases, and label initiatives across platforms (Instagram, TikTok, YouTube, etc.).
  • Maintain marketing calendars, timelines, and deliverables in alignment with internal teams.
  • Ensure brand consistency across all digital channels, supporting both visual and messaging standards.
  • Monitor campaign performance, compile reports, and recommend improvements based on data.
  • Qualifications

  • Bachelor’s degree in Marketing, Communications, Media, or a related field (or equivalent experience).
  • 2 years of experience in digital marketing, ideally within music, entertainment, or creative industries.
  • Strong knowledge of social media platforms, digital marketing tools, and current cultural trends.
  • Experience working with influencers and / or content creators.
  • Excellent communication, organizational, and project-management skills.
  • Genuine passion for music, culture, and digital storytelling.
  • Nice to Have

  • Familiarity with tools such as Google Analytics, Meta Ads Manager, Canva, or comparable platforms.
  • Experience using influencer marketing tools (e.g., GRIN, CreatorIQ, Upfluence).
  • Basic graphic design or video editing skills.
  • Create a job alert for this search

    Social Media Marketing • kolkata, west bengal, in

    Related jobs
    Social Media Manager

    Social Media Manager

    Magma Consultancy • kolkata, west bengal, in
    Job Title : Social Media Manager (Instagram Growth Specialist).Remote (Must overlap with Australia time zone 6am-2pm).We are a luxury wedding photography and videography brand serving high-end South...Show more
    Last updated: 7 days ago • Promoted
    Performance Marketer

    Performance Marketer

    GIRAF • kolkata, west bengal, in
    Giraf is seeking a skilled Performance Marketer to join our dynamic team.The ideal candidate will be responsible for planning, executing, and analyzing paid marketing campaigns across platforms lik...Show more
    Last updated: 17 days ago • Promoted
    Sr. Marketing Manager

    Sr. Marketing Manager

    Axy • kolkata, west bengal, in
    Axy is transforming how science advances by reimagining collaboration tools for researchers.We're building AI-powered platforms that help scientists discover, connect, and collaborate more effectiv...Show more
    Last updated: 4 hours ago • Promoted • New!
    SME Saas Marketing

    SME Saas Marketing

    Talentgigs • kolkata, west bengal, in
    HRMS or HCM - related SaaS products.Convert marketing strategy into an actionable marketing calendar within the stipulated budget, prioritizing activities that accelerate Trial-to-Paid Conversion.A...Show more
    Last updated: 4 hours ago • Promoted • New!
    Digital Marketing Manager

    Digital Marketing Manager

    Mavit Digital • kolkata, west bengal, in
    Salary is negotiable based on skills.Must be fluent in speaking Hindi.Mavit Digital is a leading digital marketing firm committed to elevating brands through innovative online solutions.With a glob...Show more
    Last updated: 4 hours ago • Promoted • New!
    Performance Marketing Manager

    Performance Marketing Manager

    Expert Law • kolkata, west bengal, in
    Expert Law provides tailored legal services in Personal Injury and Immigration Law to both individuals and businesses across the nation. With over 40 years of combined experience, the firm is commit...Show more
    Last updated: 4 hours ago • Promoted • New!
    Content writer for films

    Content writer for films

    Vivi5 Studios • kolkata, west bengal, in
    Are you a word-whisperer who can turn briefs into brilliance?.If you believe stories can move people, shape brands, and shift how the world feels, you’ll feel at home here.Whether you come from an ...Show more
    Last updated: 4 hours ago • Promoted • New!
    Sales Engagement Associate

    Sales Engagement Associate

    Aaytham Consulting (AyC) • kolkata, west bengal, in
    Aaytham Consulting is a multidisciplinary business consulting firm based in Chennai, helping brands and institutions grow, transform, and stay future-ready. Our work spans across Healthcare, Educati...Show more
    Last updated: 4 hours ago • Promoted • New!
    News Coordinator

    News Coordinator

    Sanmarg Pvt Ltd • kolkata, west bengal, in
    Sanmarg Hindi Newspaper is seeking an efficient and organized.The ideal candidate will coordinate with reporters, editors, photographers, and the digital team to ensure timely collection, verificat...Show more
    Last updated: 8 hours ago • Promoted • New!
    Meta Ads Specialist

    Meta Ads Specialist

    CodeAce IT Solutions LLP • kolkata, west bengal, in
    If you’re someone who lives inside Ads Manager and loves optimizing for ROI, this role is for you.Build custom audiences, retargeting flows & conversion funnels. Collaborate on creatives and ad copy...Show more
    Last updated: 4 hours ago • Promoted • New!
    Full-Stack Marketing Manager (Hands-On IC)

    Full-Stack Marketing Manager (Hands-On IC)

    Curately AI, Inc • kolkata, west bengal, in
    Full-Time, Individual Contributor.AI SaaS company in the HR tech and staffing space.You will drive demand generation, paid campaigns, content, website improvements, product marketing, and event sup...Show more
    Last updated: 4 hours ago • Promoted • New!
    Social Media Manager

    Social Media Manager

    Vivre Panels • kolkata, west bengal, in
    VIVRE Panels is a design-led brand redefining how surface materials shape the spaces we live in.From wall panels to designer finishes, our products are the topmost layer of how people experience li...Show more
    Last updated: 22 days ago • Promoted
    Marketing Director / Head of Marketing

    Marketing Director / Head of Marketing

    WPP MEDIA BUSINESS • kolkata, west bengal, in
    Marketing Director / Head of Marketing.Where Marketing Leadership Shapes the Future of a Global Vision.WPP MEDIA BUSINESS stands at the intersection of intelligence, creativity, and purposeful comm...Show more
    Last updated: 4 hours ago • Promoted • New!
    Co-founder (Partnerships & Business Development) & Investor - 10% Equity | Remote | Early-Stage | Part-time

    Co-founder (Partnerships & Business Development) & Investor - 10% Equity | Remote | Early-Stage | Part-time

    The Buyer's Mind • kolkata, west bengal, in
    Remote
    Co-founder (Partnerships & Business Development).Co-founder / Partnership Role (Equity + Profit Share).Vesting over 3 years, 6-month cliff). There’s a silent war happening in marketing.Billions are ...Show more
    Last updated: 1 day ago • Promoted
    GTM Intern

    GTM Intern

    TailorTalk • kolkata, west bengal, in
    GTM Accelerator Intern @ TailorTalk.Ready to launch an AI startup into orbit? 🚀.We're a lean, high-energy team, and we need a. You'll be the engine that fuels our initial growth, working directly w...Show more
    Last updated: 4 hours ago • Promoted • New!
    Sales Coordinator

    Sales Coordinator

    World Wide Technology • kolkata, west bengal, in
    For 35 years, WWT has been helping the world’s biggest brands dream big and build bigger.With 12,000 amazing people in 42 countries, we bring together digital strategy, AI, cybersecurity, cloud, an...Show more
    Last updated: 4 hours ago • Promoted • New!
    Marketing Coordinator-Operations

    Marketing Coordinator-Operations

    Global University Systems • kolkata, west bengal, in
    Global University Systems is an international education group that empowers students to transform their lives through education. We believe education drives careers, lives, and society forward, enab...Show more
    Last updated: 4 hours ago • Promoted • New!
    Digital Marketing and Creative (Senior) Manager - India

    Digital Marketing and Creative (Senior) Manager - India

    Zero-Emission Grid • kolkata, west bengal, in
    Minimum Application Requirements : .Cover letter explaining the qualifications and why the candidate should be considered for this position. Minimum of 2 recent Experience Verification Letters and pro...Show more
    Last updated: 1 day ago • Promoted