India Infotech - SEO Specialist

Search Engine Optimization (SEO) Specialist

Role Description :

This is a full-time on-site role for a Search Engine Optimization (SEO) Specialist located in Indore. The SEO Specialist will be a key player in enhancing our online visibility and driving organic traffic. Your responsibilities will encompass in-depth keyword research, comprehensive SEO audits, strategic optimization of on-page content, and the development and execution of effective link-building strategies. Additionally, you will contribute to our social media marketing efforts and play a crucial role in ensuring the continuous improvement of our overall SEO practices.

Location : Indore (On-site, Full-time)

Experience : 2-4 Years of relevant SEO Conduct thorough and data-driven keyword research to identify relevant and high-potential search terms.

• Perform comprehensive SEO audits to identify technical issues, content gaps, and areas for improvement across our digital properties.
• Optimize on-page content, including meta descriptions, title tags, header tags, and body copy, to improve search engine rankings and user engagement.
• Develop and implement effective link-building strategies to acquire high-quality backlinks from authoritative sources.
• Manage and execute social media marketing efforts across various platforms to enhance brand visibility and drive traffic.
• Utilize strong analytical skills to track, measure, and report on SEO performance, providing actionable insights and recommendations.
• Apply strong problem-solving skills to identify and address SEO challenges and implement effective solutions.
• Maintain excellent written and verbal communication skills for internal collaboration and external outreach.
• Demonstrate the ability to work independently, manage tasks effectively, and also collaborate seamlessly within a team environment.
• Continuously monitor and analyze search engine algorithm updates and industry best practices to ensure our SEO strategies remain current and effective.
• Stay informed about competitor SEO strategies and identify opportunities for improvement.
• Contribute to the development and implementation of overall digital marketing Proven proficiency in Keyword Research methodologies and tools.
• Demonstrated experience in developing and executing Link Building strategies that yield high-quality backlinks.
• Proven ability to conduct thorough SEO Audits and identify actionable insights.
• Solid knowledge of Social Media Marketing principles and best practices.
• Strong analytical and problem-solving skills with the ability to interpret data and draw meaningful conclusions.
• Excellent written and verbal communication skills2 for creating compelling content and collaborating effectively.
• Ability to work independently on assigned tasks and also collaboratively within a team setting.

Plus Skills (Good to Have) :

Preferred Education : Master's or Bachelors degree in Marketing, Computer Science, or a related field

ref : iimjobs.com)