Job Description :
- Handling strategic online initiatives, SEO, SMO and Lead Generation
- Leading marketing campaigns from the idea stage through to their execution and implementation
- Monitoring and evaluating online media campaigns to keep them fresh and effective
- Working with other department heads and staff to discuss plans and marketing strategies
- Staying current with emerging opportunities in the digital marketing world
- Manage the content that the business posts to social media
- Develop strategies that drive customers to the website
- Improve the design, UX, traffic, and content of the website
- Create paid campaigns on social media platforms
- Maintain consistent brand messaging throughout all platforms
- Create email blast campaigns to target key customers
- Use advanced metrics to measure the success of a marketing campaign
- Keep up to date on the latest social media trends
Qualification For Asst. Manager Digital Marketing
Bachelor’s degree in marketing or related field requiredFive or more years of experience in digital marketing and advertisingWell-versed in the use of social media as a marketing toolUnderstands website metrics and best practisesExperience with search engine optimization, lead generation, and email marketingAble to work with colleagues at all levels to develop marketing goals and evaluate resultsGood at problem-solving skillsStrong writing skillsProficient in photo and video editing software such as Adobe and Similar..Deep knowledge of web design principlesProficient in Google Slide, Sheet and DocsAbility to identify long term trends in dataGreat communication skillsExperience working with a content management systemStrong project management skillsNote – Connect if you need any further assistance.