E-Commerce Marketing Specialist

Job Title : E-commerce Marketing Specialist (Amazon Advertising & Marketplace Optimisation)

Job Overview

We are seeking an E-commerce Marketing Specialist with hands-on expertise in Amazon Advertising and Marketplace Optimisation to join our team. The role involves managing and optimising advertising strategies across Amazon and other marketplaces to drive growth, improve ACOS, and enhance brand visibility.

The ideal candidate will be data-driven, detail-oriented, and passionate about digital marketing, campaign performance, and marketplace strategy.

Qualifications and Skills

• Proficiency in Amazon Advertising - strong understanding of campaign setup, management, and optimisation.
• Experience using Amazon Seller Central to manage inventory, sales, and advertising activities.
• Strong ability in ACOS analysis - evaluate ad costs, optimise spends, and improve ROI.
• Hands-on experience in PPC Campaign Management - strategise, execute, and optimise campaigns to meet performance goals.
• Knowledge of Sponsored Products, Brands, and Display Ads to improve product visibility and positioning.
• Proficient in Keyword Research to identify and leverage high-performing keywords for campaign success.
• Expertise in Campaign Optimisation - enhance efficiency and impact of advertising efforts for better results.
• Strong analytical skills to interpret data and generate actionable insights.
• Ability to collaborate cross-functionally with product, marketing, and sales teams.
• Excellent communication, organisational, and reporting skills.

Roles and Responsibilities

Experience Required

1-3 years of relevant experience in E-commerce Marketing / Amazon Advertising / Marketplace Management .

Key Performance Indicators (KPIs) :

Skills Required

Keyword Research