Affiliate Marketing Specialist

Job Title : Affiliate Marketing Manager – Curated Gifting & Seasonal Products

Location : Kolkata / onsite

Reports to : Revenue Manager

About Us

We are 123Greetings, a leading celebration and holiday brand reaching over 100,000 daily newsletter subscribers and 20,000 daily blog readers . Our mission is to bring joy and inspiration through curated celebrations, greeting cards, and seasonal content. We are now expanding into affiliate marketing , creating curated product recommendations that complement our content and engage our audience.

Role Overview

We are looking for a Affiliate Manager to source, curate, and promote products from affiliate partners (like Amazon, Etsy, and other e-commerce platforms) that align with our brand and audience. The role combines data-driven product selection, creative curation, and partnership management , ensuring that our website, newsletters and blog content drive affiliate revenue effectively.

The ideal candidate is entrepreneurial, detail-oriented, and understands both content and e-commerce .

Key Responsibilities

• Identify, research, and source relevant products from affiliate networks like Amazon Associates, Etsy and others , while optimizing value.
• Curate and maintain 'top picks' lists , gift guides, and themed product recommendations aligned with newsletter and blog content.
• If required, create engaging product content, visuals, and placements that drive clicks and conversions.
• Implement and optimize affiliate links on website, newsletters, and blog posts.
• Track affiliate performance metrics (clicks, conversions, revenue) and provide insights to maximize ROI.
• Stay updated on affiliate marketing trends, seasonal product opportunities, and competitor activity.
• Ensure compliance with all affiliate program terms and brand guidelines.

Qualifications

Skills Required

Product Marketing, Performance Marketing, social commerce, Affiliate Marketing, affiliate networks, e-commerce