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Digital Content Strategist
Sociohub MediaIndia10 days ago
Job descriptionDefine Research trends, formats, competitors, and emerging creators for ideation. Partner with design and copy teams to conceptualize and storyboard campaigns. Build insight-based campaign pitches and monthly performance decks. Morning : Scan industry trends, algorithm updates, and cultural insights. Midday : Work on strategy decks, content pillar audits, and post-performance evaluations. Afternoon : Collaborate with creative teams on ideation and mood boards. End of day : Build content calendars or briefs for client review. Weekly : Present insights and next-step recommendations to SMM and Head of Social. Research & analytics-driven thinking (Google Trends, RivalIQ, BuzzSumo). Storyboarding & presentation design (PowerPoint, Canva, or Keynote). Creative thinking — ability to craft campaign narratives around insights. Comfortable with paid + organic integration. Writing and ideation skills to brief copy / design teams effectively. Excellent communication and presentation delivery. Strategic clarity and originality of campaigns. Engagement lift vs benchmarks after implementation. Efficiency of content pillars (high-performing content ratio). Insight adoption rate across brand teams. Proactiveness in trend integration and platform-first recommendations.
About Us
We're Sociohub - where creativity meets innovation and relatability drives results. We are one of the fastest-growing digital marketing agencies in India, with our zeal of taking brands as well as the entertainment industry to previously unimaginable levels.
From meme marketing and influencer collaborations to cutting-edge AI, VR, and Web 3.0 integrations, we’re redefining what it means to make a mark online. Add to that our licensed tech for delivering Google 360DX Ads, and you’ve got a recipe for success that’s as innovative as it is impactful.
Our motto, Kaafi Relatable Kaafi Comedy, says it all.
Purpose
To act as the
thinking engine
behind the content — ensuring every post, campaign, or collaboration ladders up to a business goal and audience insight.
Core Deliverables
- Translate business and marketing objectives into
social-first strategy decks.
content pillars, audience segments, tone of voice
, and platform differentiation.
Day-to-Day Scope
Skill Arsenal
KPIs
Reports To
Senior Social Media Manager / Head of Social
Collaborates With :
Copywriter, Designer, Paid Media Manager, and Analytics Team
Interested candidates please, share your CV's at
sonal.joseph@sociohub.media
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Content Strategist • India
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