Head - Sales & Marketing (Corporate)
Lathia RubberMaharashtra, India3 days ago
Job descriptionDevelop, execute, and monitor the plan for order booking to achieve annual and quarterly targets (Monthly / Quarterly / Annually) for all core offerings, ensuring a seamless, efficient booking workflow. Oversee the entire order booking and execution process, working closely with key internal stakeholders (Technical, Production, Accounts) to ensure a smooth, client-focused process. Coordinate with cross-functional teams (e.g., Production, R&D) to ensure the company's technical response and product / service delivery schedule meet client expectations. Ensure all sales invoices are processed accurately and paid on time by tracking Receivables and resolving any payment discrepancies Develop and strengthen Lathia's brand image as a technically reliable and trustworthy long-term partner in the industrial sector. Analyze the market and develop a focused marketing plan to drive further course of action for Lathia's specific rubber products and industrial services. Coordinate with industry bodies and organizers for strategic participation in events, Technical Seminars and Exhibitions. Ensure marketing communication effectively translates complex technical value propositions and offerings to the target market segments. Design communication to build and maintain strong, high-level relationships with clients, prospects, and other significant stakeholders in the industrial ecosystem. Ensure timely, proactive, and effective communication with customers through regular site visits and high-level meetings to provide updates on order status and build rapport. Plan and execute a client experience to build long-term, high-value relationships with key clients of Lathia rubber. Establish an excellent rapport with key client contacts, including procurement and technical teams, to address technical challenges and negotiate favorable terms (price, credit period, etc.). Manage and grow the lifetime value of important Clients by identifying upselling / cross-selling opportunities. Ensure visiting client sites by senior sales team members, as per a structured Client Visit Calendar, focusing on strategic and technical engagement. Coordinate the daily morning sales meeting for the plants on closures and ensure discipline and focus. As per set process, coordinate and keep self updated on the delivery status of all ongoing orders, providing accurate and prompt client updates. Maintain strong, collaborative, and professional communication with the Sales Team Instill a culture of technical excellence and prompt client service within the Sales team. Work closely with Service Engineers to meet and exceed technical requirements. Continually interact with the Sales and Internal Sales team to foster better customer satisfaction and drive continuous improvement in sales processes. Ensure a timely, professional, and consistent response to all client communication, compiling a daily submission of reports covering daily meetings, visits, lists of complaints, and summary to the MD / Top Management. Technical Sales Strategy and execution in an industrial / B2B context. Market research and competitive analysis. Customer Relationship Management (CRM) for industrial accounts. Branding BTL (Below-The-Line) and digital marketing communication. Business Acumen and strategic perspective. Strong People Leadership and Mentoring skills. Relationship Management and Networking at a senior level. Strong Analytical and Problem-Solving approach. High degree of Professionalism and Integrity required in a family business context.
Role
Head - Sales & Marketing (Corporate)
Location
Mumbai
Reporting to
CEO
Role summary
Responsible for defining, driving, and executing the national sales and marketing strategy to achieve revenue and profitability targets, while leveraging Lathia's technical expertise and reputation in Industrial Products and Services. Accountable for leading and mentoring the sales team and ensuring sustainable market growth in Industrial, Steel, Textiles and Paper sectors
KRA 1
Strategic Sales Planning and Business Development
Responsibilities
- Explore potential markets and build strategic connections with large industrial clients, key OEMs, and specialized channel partners.
- Oversee proposals for new business prospects, meticulously understanding the customer's technical requirements and specifications for New Rolls, Recoating, and other core product lines.
- Actively seek out and secure new business projects that deepens market penetration.
- Analyze industrial trends, competitor strategies, and market demands to fine-tune the long-term sales and marketing strategy, creating a corporate roadmap for profits.
- Align the Sales Teams' overall approach to the corporate roadmap, setting sales and profitability targets while ensuring a focus on technical value selling to maintain healthy gross margins.
KRA 2
Order Management and Sales Operations Excellence
Responsibilities
KRA 3
Marketing, Branding, and Technical Communication
Responsibilities
KRA 4
Key Account Management and Relationship Building
Responsibilities
KRA 5
Sales Team Leadership, Performance, and Training
Responsibilities
Bring in adequate technology for CRM, Reporting , Tracking and Progress Updates
Technical Competencies
Behavioral Competencies
Education Qualification
BE / B.Tech (Mechanical, Chemical, or equivalent) with specific industry experience, e.g., Textile, Paper, Steel, or Engineering. A post-graduate degree in Management / Sales is preferred.
Work experience
18-20 Years in B2B Sales and Marketing, with at least 5 years in a leadership role in a mid-sized industrial products company, requiring strong technical sales proficiency.
Salary Range - 35 lacs p.a to 45 lacs.p.a
Create a job alert for this search
Head Marketing • Maharashtra, India
Related jobs
)
)
- Promoted
South Asia Regional Head
GenScriptAurangabad, IN Responsible to develop grain processing business particularly in biofuel ethanol in South Asia as per aligned with organizational mission and targets.
Identify and capitalize on regional opportuniti...Show moreLast updated: 30+ days ago
- Promoted
VP / Head of Global Marketing
MaxVal Group, Inc.aurangabad, maharashtra, in The VP / Head of Global Marketing will be responsible for leading end-to-end marketing functions for the company, working closely with the CEO, COO, CRO and other company executives to develop and im...Show moreLast updated: 29 days ago
- Promoted
Group Head
Interactive AvenuesMaharashtra, India Performance Marketing : Associate Group Head / Group Head.We are looking for you - dynamic, best-in-class talent - to join the Interactive Avenues as a Group Head.
This role is responsible for leading ...Show moreLast updated: 15 days ago
- Promoted
Head - Growth Marketing
IndusInd BankMaharashtra, India The Growth Marketing Head will lead the bank’s Growth Strategy and drive scalable, data driven customer acquisition, retention and revenue growth though Brand, Content, SEO, GEO, ASO & Performance ...Show moreLast updated: 6 days ago
- Promoted
Business Head - Latur
PW (PhysicsWallah)aurangabad, maharashtra, in Ed-tech firm's growth and profitability.In this role, you will be responsible for overseeing all aspects of the business, including sales, marketing, product development, and operations, and drivin...Show moreLast updated: 30+ days ago
- Promoted
Head of Trading
Allana GroupMaharashtra, India We are looking for a seasoned trading professional to lead the.This is a high-impact leadership role that demands global market fluency, strategic foresight, and hands-on execution capability.Inter...Show moreLast updated: 6 days ago
- Promoted
Business Head - Marketing
The House of Abhinandan LodhaMaharashtra, India The role is for marketing professionals with a knack for innovation in product development & capability to create a brand positioning that resonates strongly with the consumers.The role covers acti...Show moreLast updated: 15 days ago
- Promoted
Business Head
Trzy InnovationzMaharashtra, India Trzy Innovationz is a leader in the entertainment marketing industry, specializing in promoting movies, events, and creating innovative strategies for the Holobox platform.Our company merges creati...Show moreLast updated: 14 days ago
- Promoted
Head of Marketing, India
Branch Internationalaurangabad, maharashtra, in Branch is a leading AI-based lending fintech with 50M+ downloads across India and Africa.We use alternative data to reach millions of people that are largely excluded from the financial sector.Head...Show moreLast updated: 30+ days ago
- Promoted
Head of Engineering
ALPHA Augmented Servicesaurangabad, maharashtra, in ALPHA Augmented’s engineering organization.You are accountable for the company’s.ALPHA’s technology and data strategies in line with company goals.
CI / CD, observability, security, and documentation....Show moreLast updated: 2 days ago
- Promoted
Promo Head
ZupeeMaharashtra, India We’re looking for a Promo Head who can blend business thinking, creative instinct, and.You’ll be responsible for how millions discover and.
This role sits at the intersection of storytelling, perfor...Show moreLast updated: 6 days ago
- Promoted
Chief Of Staff - Sales
Whatfixaurangabad, maharashtra, in Founded in 2014 by Khadim Batti and Vara Kumar, Whatfix is a leading global B2B SaaS provider and the largest pure-play enterprise digital adoption platform (DAP).
Whatfix empowers companies to maxi...Show moreLast updated: 30+ days ago
- Promoted
Head of Marketing
SingX Pte LtdMaharashtra, India SingX is an established Payment Services company, headquartered in Singapore.Founded by a group of ex-bankers, SingX is changing the way cross border payments are made.
We began operations 8 years a...Show moreLast updated: 14 days ago
- Promoted
Head of Sales
AviateAurangabad, IN At Humantic AI, our mission is to humanize the internet.Our product is at the cutting-edge of AI, Psychology and large-scale data.
We believe that we have an opportunity (and even a responsibility) ...Show moreLast updated: 30+ days ago
- Promoted
HNI Sales Head
AAA GlobalAurangabad, IN We are looking for an accomplished.The role calls for a professional who can seamlessly manage relationships with.High-Net-Worth Individuals (HNIs).
The ideal candidate will have strong relationship...Show moreLast updated: 2 days ago
- Promoted
Head of Recruitment - Real Estate
The Management Recruitment Group (MRG)Aurangabad, IN They will head the hiring function on the group level and work very closely with top management.Additionally, will be a strategic partner to the leadership team, driving the people agenda to suppor...Show moreLast updated: 8 days ago
- Promoted
Head of New Product Development (NPD)
Blue Signal SearchAurangabad, IN Head of New Product Development (NPD).Nationwide (Remote – with up to 50% international travel).Fluency in English is essential for collaboration across our global teams.
Aesthetic Medicine, Consume...Show moreLast updated: 30+ days ago
- Promoted
Head Of Sales
AviateAurangabad, Republic Of India, IN At Humantic AI, our mission is to humanize the internet.Our product is at the cutting-edge of AI, Psychology and large-scale data.
We believe that we have an opportunity (and even a responsibility) ...Show moreLast updated: 22 days ago