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[15h Left] Social Media Strategist / Planner

[15h Left] Social Media Strategist / Planner

Sociohub MediaIndia
11 days ago
Job description

About Us

We're Sociohub - where creativity meets innovation and relatability drives results. We are one of the fastest-growing digital marketing agencies in India, with our zeal of taking brands as well as the entertainment industry to previously unimaginable levels.

From meme marketing and influencer collaborations to cutting-edge AI, VR, and Web 3.0 integrations, we’re redefining what it means to make a mark online. Add to that our licensed tech for delivering Google 360DX Ads, and you’ve got a recipe for success that’s as innovative as it is impactful.

Our motto, Kaafi Relatable Kaafi Comedy, says it all.

Purpose

To act as the thinking engine behind the content — ensuring every post, campaign, or collaboration ladders up to a business goal and audience insight.

Core Deliverables

  • Translate business and marketing objectives into social-first strategy decks.
  • Define content pillars, audience segments, tone of voice, and platform differentiation.
  • Research trends, formats, competitors, and emerging creators for ideation.
  • Partner with design and copy teams to conceptualize and storyboard campaigns.
  • Build insight-based campaign pitches and monthly performance decks.

Day-to-Day Scope

  • Morning : Scan industry trends, algorithm updates, and cultural insights.
  • Midday : Work on strategy decks, content pillar audits, and post-performance evaluations.
  • Afternoon : Collaborate with creative teams on ideation and mood boards.
  • End of day : Build content calendars or briefs for client review.
  • Weekly : Present insights and next-step recommendations to SMM and Head of Social.
  • Skill Arsenal

  • Research & analytics-driven thinking (Google Trends, RivalIQ, BuzzSumo).
  • Storyboarding & presentation design (PowerPoint, Canva, or Keynote).
  • Creative thinking — ability to craft campaign narratives around insights.
  • Comfortable with paid + organic integration.
  • Writing and ideation skills to brief copy / design teams effectively.
  • Excellent communication and presentation delivery.
  • KPIs

  • Strategic clarity and originality of campaigns.
  • Engagement lift vs benchmarks after implementation.
  • Efficiency of content pillars (high-performing content ratio).
  • Insight adoption rate across brand teams.
  • Proactiveness in trend integration and platform-first recommendations.
  • Reports To

    Senior Social Media Manager / Head of Social

    Collaborates With : Copywriter, Designer, Paid Media Manager, and Analytics Team

    Interested candidates please, share your CV's at sonal.joseph@sociohub.media

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    Social Media Strategist • India

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