Talent.com
Rang De - Senior Manager - Brand Partnerships

Rang De - Senior Manager - Brand Partnerships

Rang DeBangalore, India
4 days ago
Job type
  • Remote
Job description

Rang De :

Rang De (www.rangde.in) is a fintech startup that aims to revolutionize credit access for underserved communities by connecting individual lenders and borrowers together, cutting out the need for an intermediary, and offering highly customized and affordable loans than traditional lenders.

Having pioneered the model in India in 2008, Rang De's purpose built technology platform has proved to be game changing for providing timely access to credit for thousands of farmers and entrepreneurs.

We recently pivoted into an NBFC-P2P and have a highly differentiated model from other peer-to-peer lending platforms.

We are a small team with big dreams and are seeking highly talented and experienced individuals to join us in this crucial role for expanding our impact and driving meaningful change in underserved communities.

We are a small team with big dreams and are looking for talented individuals to join our passionate, mission driven team.

Role : Senior Manager, Brand Partnerships.

Work mode : Remote ( Preferably based in Bangalore, not mandatory).

Reports to : Co-founder, Rang De.

Function : Brand & Partnerships.

Role Overview :

  • At Rang De, every interaction is an opportunity to create trust, spark curiosity, and inspire change.
  • Were looking for a Brand Experience Marketing Lead, someone who sees brand not just as communication, but as a feeling that people carry with them after every touchpoint.
  • This is not a conventional marketing role.
  • You will be the custodian of how Rang De is experienced by our social investors, borrowers, partners, and team members ensuring that every interaction, digital or physical, reflects our values of trust, empathy, and impact.
  • Youll also lead brand partnerships, co-creating meaningful collaborations that amplify our mission and help new audiences discover the power of social investing.

Key Partnerships & Identify and nurture purpose-aligned partnerships with brands, communities, and organizations that share Rang Des values.

  • Co-create campaigns and experiences that drive awareness, participation, and advocacy for social investing.
  • Manage the full lifecycle of partnerships, from concept to activation and storytelling.
  • Ensure every collaboration upholds Rang Des tone of authenticity and integrity.
  • Brand Experience Stewardship :

  • Map key stakeholder touchpoints (social investors, borrowers, partners, internal teams) and evaluate their experiential quality.
  • Design and implement initiatives to enhance these experiences, whether through communication, interface, or physical events.
  • Collaborate with product, communications, and impact teams to ensure a seamless, emotionally resonant brand journey.
  • Create signature Rang De brand experiences that leave a lasting impression ; events, community engagements, or digital moments.
  • Brand Storytelling through Experience :

  • Bring Rang Des impact to life through emotive storytelling and experiential formats.
  • Work closely with content and design teams to translate stories from the field into immersive brand narratives.
  • Curate multi-sensory storytelling opportunities that help people feel the Rang De difference.
  • Brand Health & Insights :

  • Develop metrics to measure brand experience; engagement, sentiment, recall, and advocacy.
  • Gather insights from stakeholders and use them to continuously refine experiences.
  • Build internal playbooks and guidelines to ensure brand consistency across all touchpoints.
  • Ideal Profile :

  • 6-10 years of experience in brand marketing, experiential marketing, or strategic partnerships.
  • Strong empathy and design sensibility, you intuitively understand how people experience a brand.
  • Proven ability to conceptualize and execute partnership-led campaigns or immersive experiences.
  • Experience collaborating across creative, product, and communications teams.
  • Excellent storytelling and written communication skills.
  • Deep interest in social change, sustainability, or purpose-driven brands.
  • What Success Looks Like :

  • Every interaction with Rang De, be it an email, event, or conversation, feels warm, thoughtful, and inspiring.
  • Partners and collaborators become long-term advocates for Rang Des mission.
  • The brand leaves people not just informed, but Work from Anywhere (WFA).
  • Work with a start-up team passionate about social impact.
  • Competitive salary as per the social sector.
  • Additional 11 days leave for Vipassana Meditation.
  • Create sustainable social impact with your work.
  • (ref : iimjobs.com)

    Create a job alert for this search

    Senior Brand Manager • Bangalore, India

    Related jobs
    • Promoted
    Senior Manager B2B Partnership

    Senior Manager B2B Partnership

    NxtWaveBengaluru, India
    Job Title : Senior Manager - B2B Partnerships.Currently seeking Kannada-speaking candidates only).Join a fast-growing EdTech startup that's revolutionizing education in India.We leverage cutting-edg...Show moreLast updated: 17 days ago
    • Promoted
    • New!
    Marketing Manager & Brand specialist in a growing NBFC

    Marketing Manager & Brand specialist in a growing NBFC

    Skill Ventorybangalore, India
    Develop and manage the brand strategy as well as corresponding brand elements in order to maximize the brand & equityConceptualize brand-led ideas that can elevate brand awareness, recall, and posi...Show moreLast updated: 18 hours ago
    • Promoted
    Assistant Brand Manager

    Assistant Brand Manager

    SetuBengaluru, Karnataka, India
    Setu is reimagining the digital financial future of India.Our products power onboarding, payments, lending, deposits and financial data flows for dozens of businesses, making complex journeys simpl...Show moreLast updated: 15 days ago
    • Promoted
    Senior Manager - MES

    Senior Manager - MES

    Exide Energy Solutions LtdDevanahalli, Karnataka, India
    Exide Energy Solutions Limited (EESL) is one of the fastest growing companies who has vision to solve social issues regarding energy, environment, resource, etc with producing lithium-ion battery p...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Manager – Brand & Strategy

    Senior Manager – Brand & Strategy

    HireginieBengaluru, Karnataka, India
    Senior Manager – Brand & Strategy.Founded in 2020, our client is a fast-growing Indian skincare brand that focuses on science-backed, ingredient-led formulations. Built on the philosophy of transpar...Show moreLast updated: 17 days ago
    • Promoted
    Senior Manager - B2B Partnerships

    Senior Manager - B2B Partnerships

    NxtWaveBengaluru, Karnataka, India
    We are seeking a dynamic and experienced Senior Manager to spearhead our B2B partnerships.The ideal candidate will have a strong background in business development within the EdTech or startup ecos...Show moreLast updated: 30+ days ago
    • Promoted
    Miles Education - Brand Marketing Manager

    Miles Education - Brand Marketing Manager

    Miles EducationBangalore, India
    Description : Brand Marketing Manager Miles Education Location : Koramangala, Bangalore Work Mode : 5 days work from office<...Show moreLast updated: 4 days ago
    • Promoted
    Purchasing Executive

    Purchasing Executive

    Chemplast Sanmar LimitedHosur, Tamil Nadu, India
    Purchase Executive capable to handle Chemical purchase related activities in site.Handling Purchase of Raw Material / Packing material / Misc Items. Handling Import / general purchase.Sourcing for chemica...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Manager - Brand & Strategy

    Senior Manager - Brand & Strategy

    HireginieBengaluru, Karnataka, India
    Job Title : Senior Manager – Brand & StrategyLocation : BangaloreExperience : 3+ years in brand management, new product development, marketing strategy, or a related field, preferably in FMCG, beauty,...Show moreLast updated: 17 days ago
    • Promoted
    Talent Acquisition Manager

    Talent Acquisition Manager

    TPBangalore Rural, Karnataka, India
    Develop and execute strategic hiring plans for BPO operations across multiple functions and levels.Lead a team of recruiters, providing guidance, training, and performance management.Collaborate wi...Show moreLast updated: 9 days ago
    • Promoted
    Sports Manager

    Sports Manager

    GITAM Deemed UniversityDodda Ballapur, Karnataka, India
    Reporting Director – Campus Life.About Us Gandhi Institute of Technology and Management, popularly known as GITAM was founded in 1980 by an inspired group of eminent intellectuals and industrialist...Show moreLast updated: 17 days ago
    • Promoted
    • New!
    Senior Manager - Brand Protection & Connected Tech(Packaging)

    Senior Manager - Brand Protection & Connected Tech(Packaging)

    Diageobangalore, India
    Senior Manager - Brand Protection & Connected Tech (Packaging).Our Supply Chain and Manufacturing team are problem-solvers, sourcing, producing, and delivering our much-loved brands to delight cust...Show moreLast updated: 18 hours ago
    • Promoted
    Brand Manager

    Brand Manager

    LiciousBengaluru, Karnataka, India
    We are Licious, India’s most successful D2C food-tech brand, founded in 2015 by Abhay Hanjura and Vivek Gupta.From Bengaluru to 20+ cities, we delight over 32 lakh customers with the freshest meat ...Show moreLast updated: 17 days ago
    • Promoted
    Senior Manager - Bank Distribution

    Senior Manager - Bank Distribution

    Pine LabsBangalore Urban, Karnataka, India
    We at Pine Labs are looking for those who share our core belief - “Every Day is Game Day”.We bring our best selves to work each day to realize our mission of enriching the world through the power o...Show moreLast updated: 15 days ago
    • Promoted
    Brand Manager - Cult Products

    Brand Manager - Cult Products

    CurefitBengaluru, Karnataka, India
    Curefit Healthcare Pvt Ltd, founded in 2016, is India’s largest fitness company and wellness platform.Cult, from the house of Curefit, was established with a mission to make fitness easy, fun and a...Show moreLast updated: 30+ days ago
    • Promoted
    Brand Manager

    Brand Manager

    Steamupbite Foods Pvt.LtdBengaluru, India
    By offering frozen food that is ready to steam and ready to eat, SteamUp bridges the gap between delicious and hygienic meals. The company’s first product category is momos, featuring a range of uni...Show moreLast updated: 17 days ago
    • Promoted
    • New!
    Brand Manager [15h Left]

    Brand Manager [15h Left]

    LiciousBengaluru, Karnataka, India
    About Licious We are Licious, India’s most successful D2C food-tech brand, founded in 2015 by Abhay Hanjura and Vivek Gupta. From Bengaluru to 20+ cities, we delight over 32 lakh customers with the...Show moreLast updated: 6 hours ago
    • Promoted
    SBM - Senior Brand Manager

    SBM - Senior Brand Manager

    Neolacta Lifesciences EST Private LimitedBengaluru, Karnataka, India
    Job Title : Senior Brand Manager / Senior ProductManager Experience : 10+ Years Location : Bangalore Department : Marketing & Strategy Reports To : MD Notice Period – Immediate to 15 Days About N...Show moreLast updated: 14 days ago