AM - Sales & Marketing

Roles and Responsibilities

Roles & responsibilities :

Dealer base expansion

Order taking and execution from dealers

Operating retail stores

Experience of working in pre-defined PJP

Site visits

Mason and engineers meets and engagements

Dealer meets

Road shows

Execution of all outdoor signage’s

Leading and managing ASO teams of distributors

Developing brand strategies, promoting brand growth and expansion,

implementing brand

plans, and using a variety of data to drive volume and profitability Exploring

market trends and opportunities

Analyse sales funnels and customer intent

Measure ROI of online and offline advertising campaigns

Track all India BTL / ATL activities

Report on marketing KPIs like leads, conversion rates, website traffic and social

media

engagement Track email campaign metrics (delivery, open, click-through rates)

Monitor budget distribution and performance of paid ad campaigns

Conduct competitive research and analyze benchmarking data

Recommend website and campaign optimizations

Research and implement marketing tools to support product promotion

Work closely with sales team to identify opportunities for new customer

acquisitions

Build sales pipeline for new business opportunities.