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Marketing Performance Analyst

Marketing Performance Analyst

TheWireMonsterChandigarh, Republic Of India, IN
23 hours ago
Job description

Job Title : Performance Marketing and Media Buyer (Facebook & Instagram Ads Specialist)

Company : Wire Monster (Digital Marketing Agency)

Location : Mohali (Work from Office)

Salary : ₹20,000 – ₹30,000 / month (base pay) + performance incentives

Responsibilities :

  • Plan, execute & optimize paid media campaigns across Facebook and Instagram (mandatory)
  • Manage and scale ad spend efficiently while maintaining ROI & CPA goals
  • Create and test ad angles, hooks, and creatives to identify high-performing content
  • Collaborate with creative and strategy teams to produce video ads, UGC content, and ad variations
  • Analyze performance data, audience insights, and trends to guide campaign decisions
  • Manage campaigns across Google Ads (preferred) and platforms like Twitter, LinkedIn, Amazon, and YouTube (a plus)
  • Perform regular A / B testing and creative testing to optimize CTRs and conversions
  • Stay updated with the latest advertising trends, platform policies, and algorithm changes
  • Work with both Indian and international clients , managing campaigns across diverse markets
  • We will provide you with courses and constant learning to stay updated in the market

Requirements :

  • Proven experience managing Facebook & Instagram ad campaigns
  • Solid understanding of media buying principles, audience segmentation, and retargeting strategies
  • Experience handling large-scale ad budgets and performance tracking
  • Working knowledge of Google Ads and other paid platforms is a plus
  • Strong analytical skills & ability to interpret campaign metrics (CPC, CTR, ROAS, etc.)
  • Eye for creative strategy and testing (what works, what doesn’t, and why)
  • Familiarity with eCommerce, lead generation, and D2C campaigns
  • Excellent communication and collaboration skills
  • Perks :

  • Competitive salary : ₹20,000 – ₹30,000 / month (base pay) + performance incentives
  • Work on global client projects across multiple industries
  • Exposure to advanced media buying strategies and tools
  • Opportunity for career growth in a results-driven, creative digital agency
  • Be part of a fast-growing team at the cutting edge of digital marketing
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    Performance Marketing • Chandigarh, Republic Of India, IN

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