Digital Marketing Manager

Job Profile : Manager, Digital Marketing

Qualification :

Engineering from a top tier college with 1 to 2 years of work experience

Exposure to Programming is a must

Experience in Digital Marketing is a plus

Job Description :

The candidate should have interest and passion in the field of Digital Marketing. He / she will be part of our Digital Marketing team that works on the following channels -

Search Engine Marketing

Search Engine Optimization

Online Display Ad Networks

Social Media Marketing

Third Party Digital Marketing Networks

The candidate will be required to take end to end ownership of one or more of the above mentioned channels. This would involve -

Devising digital marketing strategy for a particular channel

Assessing market opportunities & formulating goals

Envisioning and executing digital marketing campaigns with creative writers and designers

Choosing appropriate channel of 3rd party advertising

Analyze various performance metrics for budgeting, performance improvement and generating business insights

Collaborating across different channels of digital marketing for multi-channel advertising campaigns

Analyze data to gather insights for new marketing campaigns