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Creative Director

Geek Creative Agencybangalore, India

21 hours ago

Job description

Geek Creative Agency is looking for .

Desired Qualities of the Creative Director :

This person is turned on by technology, reads Wired magazine, and is fascinated by the continual evolution of the Internet and digital marketing. You are undaunted by the newest marketing technologies. You don’t wince when people say print is dying.

You are a problem solver, an information architect. You have the ability to work with senior business minds to help them articulate their messages to their customers, then you can translate them into identity and creative that is breakthrough and compelling.

You are an energizing person, not only with your work but with your work ethic and style. You have the ability to draw people together to share in ideas so that they feel they own it together. You are proud of your work, but realize it really belongs to the client and the customer. You are not cynical, you are not inflexible, you are not about your portfolio. You are about being part of something as great as you are.

Responsibilities :

The creative director is responsible for the creative output of Geek, with oversight of the creative team and creative processes; the ideation, presentation and execution of client branding and marketing communications campaigns; the profitability and creative quality of client projects, and the operational readiness of the creative team, all in fulfillment of our brand promise to our clients, including :

Directing the creative function so that the environment, culture, team, capabilities, tools, processes, expectations, work style and other elements support the strategic goals and brand of Geek
Ensuring that the creative function operates in an efficient, profitable manner
Ensuring that our creative product remains leading edge and ahead of our competition
Ensuring that our high quality of creative and production is upheld, maintaining consistently high standards for him / herself and others on the team
Delivering strategic communication solutions that help our clients attain their marketing and communications objectives
Listening, asking, hearing, prioritizing and translating client situation, marketing goals and information into strategic brand concepts, voice, messages and rationales
Collaborating and contributing to the creative process as a leader of a creative team, and as a member of the account team
Co-leading the unified creative / account management process in order to execute on client projects
Writing and presenting cohesive and persuasive rationales for campaign approaches
Leading the unified process of marketing / concept / design and post-production execution
Leading the unified process of marketing / concept / design and interactive / web / video / motion graphics
Ensuring the professional development and readiness of the creative team
Managing the evolution of the agency’s technology needs and marketing technology and digital marketing capabilities.

Primary Duties :

Work collaboratively with partners, participate in company strategizing, and make recommendations for changes to the creative function to meet market changes, competitive threats or to support strategic plans

Understand Geek’s strategic goals and brand; analyze the creative team, environment, processes, technologies, etc., to determine areas needing improvement; and build and direct a creative function aligned with and supportive of those goals.

Make decisions on a daily basis that ensure both profitability and creative quality

Set expectations and standards (build a culture) for creative team attitude, behavior, teamwork and professional development. Lead accordingly

Ensure the creative team knows and follows standards

Direct the activities and professional development of creative team members, including conducting staff reviews, taking corrective actions and recommending promotions

Study the creative marketplace, assessing where Geek’s work stands against competitors’, as well as our clients’ competitors’ creative work

Drive constant improvement in Geek’s creative quality and capabilities.

With the account lead, assure that internal and client presentations are on time, professional, engaging, persuasive and supported by a sound rationale

Assure that timely and informative communication takes place between the creative function and the partners, account team and clients

Contribute to the strategic and creative development of the agency’s marketing and branding efforts for new business development

Ensure self and staff development in web-based and interactive marketing capabilities

Secondary Duties :

Managing outside resources, including vendors, photographers, color separators, printers, freelancers, web and interactive sub-contractors

Managing art direction, design, copywriting and production of projects

Preparing and justifying job estimates

Quality control, including proofing, reviewing, measuring and evaluating staff performance, creative output and project process(es).

Continually learning, evaluating and implementing new marketing communications technologies within the agency and for client campaigns.

Functional Competencies :

Superior leadership and collaboration skills

Superior problem solving and decision-making skills

Excellence in managing and motivating staff

Excellent communication and persuasion skills

Superior understanding of advertising and marketing principles

Demonstrated talent for high-caliber creative concepting and writing

Ability to judge creative concepts and copy, and clearly communicate creative direction to others

Thorough understanding of clients and their business / industry

Excellent presentation skills

Thorough understanding of art direction

Thorough understanding of on and offline marcom elements production

Excellent communication, planning, time-management and follow-through skills

Excellent knowledge of InDesign

Working knowledge of Microsoft Office

Working knowledge of Flash, Photoshop and Illustrator

Understanding of interactive media production

Position Path : Creative Director, VP Creative Director, Executive Creative Director, Principal Location : Bangalore

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Creative Director • bangalore, India