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Key Account Manager
Key Account ManagerBiotech Healthcare • India
Key Account Manager

Key Account Manager

Biotech Healthcare • India
2 days ago
Job description

Job Description

Job Title : Key Account Manager

Segment : Surgical Ophthalmology (Intraocular Lens Portfolio)

Division : Chain of Hospitals

HQ : Bangalore

Covering Area : Entire Karnataka

Experience Required : 7–15 Years

Industry Preference : Ophthalmic-Surgical / Ophthalmic-Pharma

Role Objective :

  • A key objective of this position is to drive sales growth by retaining and expanding relationships with selected key accounts , encouraging repeat purchases and brand loyalty, and increasing the usage and upgrades of current product lines and wallet share.

Role & Responsibilities :

  • Customer Relationship Management : Build and maintain strong relationships with customers to encourage repeat purchases and enhance brand loyalty.
  • Sales Execution : Execute sales strategies to increase wallet share of existing customers by promoting upgrades and increasing usage.
  • Product Focus : Drive sales of the current product line, including Genesis, Toric, Multi Focal, and EDOF lenses.
  • Account Management : Work on increasing wallet share in existing active accounts by identifying opportunities for upgrades and additional purchases.
  • Lead Generation : Utilize marketing leads generated from existing active customers to drive sales and upgrades.
  • Sales Targets : Own and achieve sales targets for existing business and upgrades.
  • Sales Operations : Handle bundling of products, commercial selling, and building customer relationships.
  • E-commerce & Feedback : Manage e-commerce activities, collect customer feedback, and implement improvements to enhance customer satisfaction.
  • Collection & Evaluation : Oversee sales collections, upgrade evaluations, and ensure timely and accurate reporting.
  • Functional Skills Required :

  • Sales & Marketing Expertise : Strong knowledge of sales techniques, marketing strategies, and customer relationship management.
  • Product Knowledge : Deep understanding of the product lines and their applications in the biotech field.
  • CRM Proficiency : Experience with CRM software and sales tools for tracking and managing customer interactions and sales activities.
  • Analytical Skills : Ability to analyze sales data, identify trends, and make data-driven decisions to improve sales performance.
  • Behavioral Skills Required :

  • Communication : Excellent verbal and written communication skills to effectively interact with customers and team members.
  • Negotiation : Strong negotiation skills to close deals and secure customer loyalty.
  • Interpersonal Skills : Ability to build and maintain positive relationships with customers and colleagues.
  • Team Player : Ability to collaborate effectively with team members to achieve common goals.
  • Problem-Solving : Proactive in identifying and resolving issues that may arise in the sales process.
  • Adaptability : Flexible and adaptable to changing market conditions and customer needs.
  • Specific Professional Competencies :

  • Business Acumen, Customer Focus, Drive for results, Problem solving, Peer relationship, Negotiation skills, Functional / technical skills, Presentation skills, Adherence to Ethics and Values, Integrity.
  • Biotech is an Equal Opportunity Organisation promoting diversity while ensuring no discrimination on any ground including gender, race, religion, age, sexual orientation, disability, etc.

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