Visual Content Designer (Graphics + Video)

About KultureKatta (KuKa)

KultureKatta curates intimate, screen-free cultural experiences — workshops, heritage walks, maker sessions — across art, craft, music, food, history, and more. We turn curiosity into hands-on community gatherings.

Mission of the Role

Own KuKa’s visual language across posters, carousels, reels, and micro-content — so every event feels instantly “KuKa.”

Key Responsibilities

1️⃣ Event Collateral & Campaign Kits

Design posters for IG / FB / LinkedIn / WhatsApp (square, story, banner)

Create teasers, save-the-dates, FAQs, and after-event “thank you” creatives

Develop ad creatives (static + motion) with A / B variations

2️⃣ Video & Reels Editing

Edit short-form reels (15–60s) with captions, overlays, and beat-sync

Turn long clips into snackable edits and highlights

Produce micro-series like “Did You Know,” “Pop Your Knowledge Bubble,” etc.

3️⃣ Brand System & Templates

Maintain KuKa’s brand kit (colors, fonts, margins, logos)

Build reusable templates for posts, reels, and carousels

Develop a visual asset library (icons, textures, motifs)

4️⃣ Content Capture (on-site)

Capture quick BTS clips, photos, and artist / participant testimonials

Coordinate permissions and consent before filming

5️⃣ Delivery, Files & QA

Export final files (PNG / JPG / MP4) with proper specs and naming

Maintain an organized archive and “what worked” swipe file

6️⃣ R&D / Motion

Experiment with kinetic type, animated posters, and timelapse

Track design trends and adapt them to KuKa’s visual language

Success Metrics ≥95% on-time asset delivery

Strong engagement on posters / reels (saves, clicks, avg watch time)

Reduction in design revision cycles (≤1.5 avg)

Brand consistency score in monthly review

Conversion uplift in event registrations via creatives

Tools You’ll Use Design : Figma / Illustrator / Photoshop / Canva

Video : Premiere Pro / CapCut / Final Cut

Utilities : Google Drive, Frame.io (or Drive comments), Font management

Must-Haves Sharp eye for spacing, hierarchy, and typography

Consistent use of brand kit with creative freshness

Ability to work from briefs and also create from scratch

Nice-to-Have Basic photography / videography (phone + gimbal)

Motion graphics (After Effects / Lottie)

Understanding of ad-safe zones and text ratios

Work Mode & Hours Hybrid role with occasional on-site coverage in Pune (typically evenings / weekends).

Travel for local shoots reimbursed per policy.

Growth & Perks Build a cross-disciplinary design portfolio

Mentorship on visual storytelling for cultural brands

Event access for coverage and select sessions

Compliance & Consent Always obtain consent for testimonials and footage

Credit collaborators and adhere to KuKa’s IP & licensing policies