Performance Media Lead

We Are Hiring | Performance Media Group Head | Gurgaon

We are seeking a strategic and results-driven experts – Performance Media to lead our digital performance function in Gurgaon. This role entails end-to-end client campaign ownership—from strategy to execution—ensuring high-impact, data-driven outcomes for clients.

Experience : 3-5 years

Key Responsibilities :

Interpret and align with clients' overall media objectives, mapping the impact of digital touchpoints across Search, Social, Affiliate, and Programmatic channels

Develop comprehensive campaign strategies based on client briefs and budget limitations.

Create and oversee integrated execution plans, with optimal allocation across search, social, programmatic, etc.

Monitor campaign deployment, provide ongoing performance reviews, and implement optimizations.

Deliver regular reporting—including dashboards, performance data, and insights—to clients.

Conduct milestone and post-campaign review meetings, sharing findings and identifying new opportunities.

Assist in refining internal processes, formats, and checklists to enhance delivery quality.

Build and maintain strong relationships with clients, media partners, and vendors.

Qualifications & Experience :

• Bachelor’s degree;

MBA / PG Diploma in Business Management preferred.

3-5 years’ experience in performance media, digital media planning, or performance marketing .

Demonstrable expertise across Google Ads, Google Analytics, DV360, Meta Ads,Amazon, Flipkart and affiliate / programmatic technologies

Strong analytical, strategic, and problem-solving skills.

Excellent written and verbal communication and presentation abilities.

Proven experience managing clients and mentoring smaller teams.

Comfortable working in cross‑functional environments.

Skills & Tools :

Proficient in media planning, optimization, and campaign analytics.

Familiarity with keyword planner, reach planner, performance planner, and audience insights tools.

Certifications in Google Ads, Facebook Blueprint, DV360, etc., preferred.

Detail-oriented and process-driven.

Up-to-date with industry trends and emerging digital technologies